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Entreprogrammers Podcast

Entreprogrammers is the podcast for developers that are striking out on their own! Join John Sonmez, Josh Earl and Derick Bailey and be a fly on the wall as they talk about everything that they are going through - the ups and downs, the highlights and depressing lows. Nothing is spared in this no-holds-barred look at what it really takes for 3 developers to engage in entrepreneurial activities!
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Aug 5, 2015

“EntreProgrammers Path of Destruction”

 

 

3:05

All right we’re live!

 

John joins us from Amsterdam. 

 

The EntreProgrammers talk about their path of destruction, wherever they go. 

 

14:15

The EntreProgrammers talk about the signups of the retreat. No takers, yet?

 

16:00

Some talk about Drip’s prepayment for the entire year. Here is some interesting talk about the subscription strategy.

 

22:00

The EntreProgrammers talk about the relevance of A&B testing in their industry, and A&B testing within Drip. 

 

28:45

Josh talks about his client who is running advertisement from Facebook to a landing page. Josh think this is something worth testing. 

 

 

33:00

The EntreProgrammers talk about the marketing stats and A&B testing with Drip. Josh talks about the different feature he likes to use. John mentions some of his testing strategy. 

 

38:45

Josh talks about the difference A&B testing does with different or variant copy. 

 

43:30

Josh talks about Ryan Dice’s strategy for marketing and funnel building. Josh talks about keeping marketing strategies simple. 

 

48:00

Josh talks about building an audience with webinars.

 

52:00

John talks about a ripening period of an audience before they buy. John talk about the world’s best car salesman story.   

 

54:50

John suggests that it may a year before Derick get more traffic. 

 

 57:25

Josh says to start simple. Josh explains his frustrations with some of his client’s marketing strategy. 

 

1:04:00

John talk about what he would do in starting up an online  teaching business. John would come up with a 3 year plan, and eat ramen noodles, live in Thailand.  Build a couple of products to sell. Josh cautions against freeloaders who subscribe to free content.  Josh think that it may be difficult to build a huge number of dedicated audience.

 

1:14:00

John thinks that having a 3 year program and building an audience of 1000 true fans, will equal success. 

 

1:15:00

Derick said he needs 1000 true fans. Derick has done most of this for 3 years and building an audience, and done tons of work. Derick thinks that John is dead wrong with the 3 year plan idea.  Derick finds it difficult to follow John’s 3 years plan and seriously cut expenses. He thinks it may be unrealistic for the majority of people out there. 

 

 

1:32:00

John thinks that Youtube content could beneficial for business as apart of your regular business. 

Derick ask if it was a mistake to have Watch Me Code as a separate website. Derick talks about his blogging days when he was working at Los Techies. 

 

 1:41:35

Josh think there may be a problem with those who are condition to expect free content. Selling to them may cause a revolt.

 

1:52:00

John thinks that you can be successful if your consistent producing content for 3 years. Derick says you have to be actively fighting  on the road on success, because people will active try to put you down. 

 

1:56:30

John makes a good point that these things are achievable if you are willing to make a serious commitment. The EntreProgrammers talk about their experience in the early days with live efficiently. 

 

2:00:00 

Derick says he only want to talk about the reality that he lives under and not the theoretical circumstances. 

 

2:08:00

Johns mentions that sometimes be dealt the bad hand in life maybe the best thing. Because it will be your driving factor to success. Meanwhile, Josh suggests somethings that Derick needs to do to up the audience numbers, and possible guess blogging. 

 

2:15:59

John suggests that Derick should be the niche - RabbitMQ guy. Derick is going to appear on .NetRocks!

 

2:24:45

EntreProgrammers Podcast has been running for nearly 2 years.  Derick is trying to find something to help him grow. Derick feels burnt out. 

 

2:32:00

Derick has issues with the Watch Me Code account for the subscribers. John think that Derick needs to build more content marketing. 

 

 2:34:10

Josh suggest that Derick go to ReddIt, Sumo, and find out what people are talking about. 

 

 2:37:02

Derick wants to fill a specific gap, with RabbitMQ and JS. Derick says he would fill the messaging and  architecture. Derick thinks he could get traffic for the area. 

 

 2:45:35

Josh suggest Derick do a pilot. 

 

2:50:00

Josh think that different markets respond to differently to personalities. Derrick shares his plan for RabbitMQ. Derick says he does not know how acquire information and research what people are talking about. Josh again suggest to go to Hacker New and Reddit. 

 

3:04 - The team gives advice to Derick

 

Thoughts for the Week

 

John -  The only thing that is guaranteed is failure

 

Derick  - Find your focus.  Remember success is built upon a massive amount of failure

 

Josh - Start simple and only add complexity when you see simplicity

 

Resources mentioned 

 

Optimizely

https://www.optimizely.com/

 

Reddit 

http://www.reddit.com

 

Hacker News

https://news.ycombinator.com

 

Buzz Sumo

http://buzzsumo.com

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