We are live. Josh mentions being sick of GDPR, and the tons of emails and notifications about the change with Data. John says fuck GDPR. Chuck explains some of the implementations of GDPR. John mentions the VAT Tax. Josh explains the paying of taxes in other countries. Josh talks about his stance on GDPR. Mani asks about how to be GDPR compliant. Josh explains how marketing and emails will work when becoming GDPR compliant.
Josh talks about how small business will hurt in Europe due to the changes with GDPR. EntreProgrammers discuss more about how GDPR will affect marketing email lists. John says to wait for fo the idiots comply first the wait for the law to rollback.
Josh talks about having to pay California State tax because of some business ties there. Mani talks about some copyright infringement some with the Think and Grow Rich people or owners. John talks about the growth of technology and how our data is everywhere.
John says data should be up to the consumers and how they choose to provide that to business and public. Josh asks about Mani’s meditation course and the email he was receiving. Mani reads his list on how his mediation will help subscribers. Mani talks more about his email list.
Josh talks about the email list for EntreProgrammers. Josh continues to talks about dropping open rate with other business emails. Josh talks about how he saw a drop in open rate as well. John says with the GDPR happening everyone might see some open rates dropping.
Mani talks about the angle he wants to take with selling the mediation course and the survey. Mani asks about other things he may not have considered with launching the course. Also some talk on addressing the “woo woo” in the practice. Mani and the EntreProgrammers discuss and address ways to present this course to the email list. EntreProgrammers suggest selling to those who have not tried mediation yet.
Mani jokes about sending an email on what Chuck said about meditation on “Oomm.” Mani continues to talk about the other content he has and his plans for other products.
Josh and Mani talk about backlinks and how to leverage with backlinks. Josh suggests another way to approach people or other business for backlinks.
John talks about being contacted by a newscaster about one of his videos on being 30 and living in at home. But she misunderstood that John was not living at home with his parents. John talks about how Skills Soft paid them some money for the license to use the skill guide. Mani asks about the hired writer, and some talk on SEO, and link building with a company they are working with.
Josh says he might be able to get links for 100 bucks a link. Josh says this is about an hour a job, which means the links are worth saving time. Mani and Josh talk about the values of links and how that can create SEO traffic and double the business. Josh talks about working on a blog post and SEO.
Thoughts for the Week
Mani - Order of consequence
Chuck - Building something different
Josh - Figuring out incremental steps
John - Stoic Philosophy and Reaching a point of contentment
Mani talks about almost becoming a video game developer. Josh talks about doing an experiment with a viewer named Jason, who was writing some emails for Josh about video game development. Josh talks about the email marketing experiment. John jokes about emailing about about being interested in a Russian bride. Josh talks more about how this could be viewed as a hobby rather then something to build a career.
Mani and Josh discuss the type of revenue this could generate with being primarily concern with the price and list. Josh talks more about the launch of another project and more talks about video game development projects. Mani talks about the details of changing your tribe verse stay with your current focus.
John says he open the Nasdaq yesterday, or he was there with the group of people who did, like the CEO of Plural Sight. Josh asks how big Lynda is now. More talk about the voting power on Facebook and IPO within Plural Sight and Lynda. Mani talks about the power of Facebook ads, that blew up a Photographer business. Josh says he met Gene Simmons at Nasdaq. John talks about buying shares of Plural Sight. Josh talks about the tax benefits of holding shares.
Mani ask if there is an app Sumo of software developers. Chuck talks about having a rough time getting stuff done. Chuck says he has been slightly depressed and doing his best to get by. John suggests that Chuck go into trend water mode. Chuck says he is frustrated but knows he needs to push through. Josh says since that things are running on in-place systems, thing might run better without him.
Chuck says he is deciding rather he wants to continue doing certain things on his schedule, like recording podcasts, setting up sponsorships, etc. Chuck continues talks but lacking that motivation to do work that requires at least ten minutes of time. Chuck talks about taking with his helper about doing to production manager tasks.
Mani brings in an example of how John Lee Dumas has changed up his format up to keep up the motivation in his podcast production. Chuck says he might change up his office to get a different view of things. Maybe next week he will be in a better emotional place. John suggests worrying only about the critical stuff to keep the business running. Chuck says he mentally gave himself the permission to take some downtime to recover.
Mani says his deliverability of Convertkit just tanked. Josh explains a similar situation he experienced with Simple Programmer when he was not using John’s email. Josh talks about moving off of ConvertKit, but has heard of people thinking is was a Drip problem.
Josh says that Mani should try creating a new email to see if this fixes the issue. Mani says every time he fixes something, something else happens in business. John says email is dying as well to SnapChat. EntreProgarmmers talks about the many different facets of marketing. Chuck talks about Josh’s point about people’s emails living on the Gmail servers.
Josh tries to backtrack and figure out the email deliverability issues for Mani. Josh looks about the open rates and other analytics and explain when the issues began. Josh and Mani that Google just has so much power with content and emails. Josh suggests again creating several dummy email accounts and do some testing.
EntreProgrammers suggests that Mani do more AB testing or split tests. Mani says he is going to cut out the images. Josh suggests that the email should look natural. Mani says the issues is in the promotions tab. Mani says just like that his email marketing is over. Chuck suggests becoming a pig farmer.
EntreProgrammers talk about snake oil products and those other projects that actually help people. John says the next product is about Making Money, Getting Russian Wives, and Lose Belly Fat! Mani says Zuckerberg tanks their businesses. Josh talks about all the changes coming to the internets and social media. Josh gives more suggestions.
Call gets cut short
Thoughts of the Week
John - Talk to Richard Simmons
We’re live. Chuck talks about getting back form Microsoft Build. Josh talks about attending a Perry Marshall seminar called Rosetta Stone , and meeting great marketing folks. Josh says John and Mani are not going to join, but he wanted to hear about Mani’s launch
Chuck says this role process will help everyone to know their exact job as far hosts, editor and all facets of the podcast production. Chuck and Josh talk about their processes with their bookkeepers. Chuck talks about how the job role program is helping him get clarity with the production process.
Chuck talks about the many different areas where the system processes with help optimize production. Chuck talks about going back to MatterMost for the communication process within his network. Also, Chuck talks about moving off of Asana and on to Trello, so he could see every task at a glance.
Chuck shares this screen to see the overall organization change he has made in the last few weeks. Chuck talks about the using Team Drives and all the content and documents for the company process for inviting guess on the the podcasts.
Josh talks about how he was surprised with Microsoft's Visual Studio Code. Chuck continues with the job roles and training for the production manager. Chuck shows his Dev Chat TV product board and the kinds of things he is using it for to keep systems running smoothly.
Josh ask if someone is responsible for maintaining the Trello board. Chuck says he is excited to get this organizational stuff together. Chuck talks more about the sponsorship machine. Josh says Ops would be easier to source. Chuck says he wants his help to rock the boat a help improve the processes.
Chuck and Josh discuss the sponsorship pipeline with Dev Chat TV. Chuck talks about being emotional drain lately, but was able to build out his org chart. Josh talks about the marketing of one for the products on Simple Programmer. Josh talks about the conversion rates on the books and products.
Josh talks about doing some AB testing on the sales funnel and possibly creating a new lead magnet. Josh talks about switching emails and is finally seeing a better open rate. Josh says the old email address or John’s email address was tainted or automatically going to spam or junk mail.
Josh talks about the sales drop during March, and was beating himself trying to figure out the the issues with the funnel. Josh talks about figuring out what he wants his new business model to be during this transition. Josh talks about platforms for mentoring those who want to learn marketing and such. Chuck talks about AirPair and how they help. Josh says his is going to work on Paid Membership communities. Also some talks about DisCourse.
Josh talks about is plans for the paid membership course. Josh talks about the paid mentorship course and the coaching plans that he was to implement as apart of the paid membership product. Josh says he feels like the technical platform community will scales easier.
Josh says he got clarity on this the past week, and he wants something that could be purchased. Chuck says he has no desired to sell Dev Chat TV, but the system running smoothly is very important. Josh says he was to build something that could be bought by a company like Plural Sight.
More talk about building system and the next clear step for the business. Chuck says his focus is to bolt the machine together.
Thoughts for the Week!
Chuck - It’s ok to back up and go the other way
Josh - Common values
We’re Live. John talks about a company with a language learning course that he met with at MircoConf and how they have no email marketing strategy. We need Josh Earl in there. Josh says he needs to open a re-education center for marketing. John mentions how everyone at MircoConf was looking for Josh.
Chuck mentions that his father passed during or after his sister’s wedding. Also, Chuck talked about his traveling to MircoConf and taking care of his family.
Josh asks about their, John and Chuck’s experience was at MicroConf. John says he was asked why he was there, after being retired. John talks about kidnapping a couple of sponsors. John says there were a lot of repeat attendees. John says Josh had a lot of fans at MicroConf. Chuck says he goes to MircoConf to catch up with people.
Josh says Vegas is one big truck stop. Mani says he does not like Vegas to much. Chuck says the marketing of Vegas is based on all the wrong stuff. Mani mentions to he is now writing out his sales page, and asking for proofing from the EntreProgrammers. Josh gives a rundown on what he likes and not likes on a sales page.
EntreProgrammers give Mani feedback and suggestions on the new sales page and their best insight on how to properly market his new Meditation product. John suggests using a guilt to sale the product. Chuck and Josh talk about there reason they do or do not practice meditation. More talk about how to market Mani’s Mediation course.
Chuck suggests that the sales page should not be a huge block of text. But it should be easy to digest and very easy to read. Josh gives an example of what John’s sales pages look like, about the difference on Desktop and Mobile. Mani says he was to share his story and some scientific research on the page. Josh talks about what the proof elements are for Mani’s page.
John suggests using stories on those who decide to meditate later in the game and saw a huge improvement in their personal and business life. Josh suggests leads with only one thing, and the angle is very important before you talk about the sales page content. Chuck suggest doing interviews with those who are seeing the benefit of meditation, and those who have trouble finding the time to meditate.
John suggests plan be is to use a Justin Bieber meme that says “F-You Buy My Shit!.” Josh and Mani talk about VSL and conversations. Mani talks about how his story starts with one benefit to the next. Josh says to start with one benefit. John says the biggest question is to sell them on how it will not take too much time to meditate.
More talk about the rate of video production and publishing verses subscribers and unsubscribes. John mentions some feedback on a subscriber how talks about low-quality content and number of videos. John breaks down video production and viewers. Maybe fewer videos will get more views from subscribers, versus publishing several videos and multiple views across all of them.
Josh continues with content creation and read/view times. Mani talks about trial and error time, and engagement. More talk about gaining traction. Mani talks about Amanda Bucci and how she transitioned from Instagram to YouTube. Mani suggests John just take off his shirt. Mani says the focus has to be on content and creativity of the video.
John talks about view time on the videos on YouTube and how it is important. John says this is the “5- 10 ways to do something” strategy to get higher view time. John shares some analytics on his highest video views and shares. Mani talks about animation and content creation. Chuck says he likes that they are back to some 2 hour long episodes.
Mani says to this type of video production Johns editor will have to learn to think like a marketer as well.
Thoughts of the Week!
John - Reality is stranger than fiction
Chuck - Take the time out to care
Josh - Letting go of things and find people to get this done
Mani - Very few things actually matter
Chuck talks about buying a van in progress, and issues with his father’s health. Josh says he is feeling underdress. Also some talk about Kanye West. John talks about doing a live stream with Antonio from Real Men Real Style. John talks about the Q&A format and interview with Antonio. John mentions that a lot of things are “down” as far as Youtube view and other things.
Mani asks about unsubscribes and gains of Simple Programmer. John drops some numbers and metrics. Josh talks about the rising numbers of subscribers verse the decreasing numbers or unsubscribes. Mani asks about numbers from last year as far as subscribes and unsubscribes.
John talks about how the YouTube subscriber notifications work. More talk about monetization of videos. John gives a rundown of video formats to help viewer and content consumption. John mentions the format or show-flow of the Youtubers like Antonio. Some talks about viral videos. John talks about the Alph M channel be Aaron Marion.
John talks about the rate of video post for some companies and their sales base on the video engagement. John talks about the many things he bought base, not he thing Alph M talk about in his videos. Mani asks why John is not doing it. More talk about marketing and tactics that business used to sell.
EntreProgrammers talk more about marketing and tactics that business used to sell. John mentions reach and the potential market. Mani mentions a personality type channel, similar to what John has built. John mentions some strategies in growing YouTube channels.
Chuck talks about going to MicroConf and how to grow a big following on YouTube. Josh suggests SEO, and keywords pull from Google. John jokingly suggests the girl next door thumbnails for videos. Chuck says he will just unbutton his shirt. Mani suggests cross promotion and selling it on the podcast network. John suggests interview Chuck as a Mormon Mafia Media Mogul on his channel.
John mentions an almost 4 day fast, and dropping 16 lbs of water weight. John talks about the Top 50 Coding Interview Questions blog post on Simple Programmer.
Mani mentions the experimentation of the meditation course to see if it works. Mani talks about how Tim Ferris is using the same meditation that is on his course. John talks about the series he is doing. Mani asks if Josh is meditating. More talk about laughing on Mani’s Meditation Course. John suggests laughing and not waiting on him testing the product. Mani says he is going to do an Early Bird sale.
John says he is feeling better due to the Fasting. More talks about email promotions and consultations in the works from Josh. Josh and Mani chat about the different strategies and promotions.
John talks about open slots for coaching. Josh talks about taking the place or filing the shoes of John in the business. Or hiring a secondary personality that is himself that does coaching in the business. Mani suggests killing that John persona in the business. But John jokingly says he wants to be the visionary still.
Josh talks about the Bootcamp courses and different ideas. Josh says this could be a good money maker. Josh says this is a career boot camp, John says this is brilliant. Mani asks if there was a job board.
Thoughts for the Week!
Josh - Motion beats Meditation...
John - Does the action you are about to do move you toward you goal or away…
Chuck - Organization
Mani - Structure leads to Freedom