We’re live. John and Mani have a nice talk about branding which Mani is thinking of do major changes to his. New Logo, Color s chem, the whole nine yards. This a crucial step in the wholesale scenario.
It basically means you are professional and doing business, that’s what the branding is going
to represent, otherwise, it doesn’t matter how good the copy is or your content. This is how people see you.
Thought of the week
John - “I really like it when colors pop and get your attention, but everything else is easy on the eyes”
We’re Live. Chuck and Mani start off the conversation by talking about their workspace and how important it is to separate work from home, it may sound simple but it makes such a big difference in the productivity levels that is just amazing. It’s the difference between normal work and amazing work.
Coming back to the Mastermind project that Chuck is going at the moment, there’s an interesting back and forth with Mani on how to approach the sales conversation that will definitely capture the client, how to maintain the flow of conversation, and always keep it interesting.
This is essential on sales, it is basically convincing the prospect why he needs the product.
Thought of the week
Mani - “You always need to know how much money the client is making in his current job”
We’re Live. Chuck and /mani start off checking up their sales pages approach, both basically have the same program which is a Mastermind program, a high ticket product that requires specific language or approach if you will, to capture that specific client.
This has to be evolving every time, for example, Mani on his program had a Sales page with a copy that was focused on warm people, now he’s looking to change this for cold people.
What the guys are trying to say is that there is no master formula for this, it always has to be customized.
Thought of the week
Mani - “Who knew that weather could have that effect”
We´re Live. Chuck and John start off with the most recent events on the stock market, which was something that nobody expected it was even possible, but they did it.
This is what a revolution is, this represents the great deal of control that people can have only if they organized on go against the system. The storming of the capitol was nothing next to this.
This is something is going to the history books for sure.
Thought of the Week
John - “This is going to change the financial industry”