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Entreprogrammers Podcast

Entreprogrammers is the podcast for developers that are striking out on their own! Join John Sonmez, Josh Earl and Derick Bailey and be a fly on the wall as they talk about everything that they are going through - the ups and downs, the highlights and depressing lows. Nothing is spared in this no-holds-barred look at what it really takes for 3 developers to engage in entrepreneurial activities!
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Jun 30, 2018

0:15

Josh is currently in Ireland. Chuck mentions that John forced Josh to retire. Also, some talk about the climbing stock of Plural Sight Stock, and how other are wishing the bought when the prices were low.

3:15

Chuck talks about mentioning to his cohost that he was not going to host with them for a few weeks. Chuck mentions putting to use the extra time to reach out to sponsors and getting some leads. Main talks about persistence at its max, and how to strategically leverage your persistence.

7:10

Mani talks about open and unopened emails with email marketing. It does not necessarily mean that they are not listening. John mentions Ultimate Sales Machine by Chet Holmes . Mani mentions how the recent launch went for himself and John. Mani speaks about the meditation product and the price point. Mani talks about how John sells on Youtube.

11:30

Mani talks about going into sales pitches in a very careful manner, so it does not look like a money grab. Mani continues with selling out youtube.

14:00

Chuck talks about the placement of the marketing pitch on youtube videos, and the strategics on giving a proper offer. Chuck talks about the body language the relays via the videos during a pitch. Mani says there is nothing wrong with giving a pitch.  Mani talks about how sleazy is easy to see on the video. Some talks about Alph M Channelon selling.

20:00

John talks about his ideas and strategies for completing a pitch. Mani talks about how they’ve learned a lot with this last launch. Chuck says that if John was talking more about Meditation on his channel sales might have been better for him. Mani talks about his strategy for connecting the feeds of the two videos created by himself and John. Mani talks about doing priming and creating pre-content. John says he would change the price point of the product.

27:00

Mani talks about thinking about you pitch when making a product on Youtube. John talks about being contacted for a casting director to a home improvement channel and want him for a host. John says he is going to do a demo reel and if get the gig he will be a host on a home improvement show. Chuck says they will be famous by association.

32:00

Josh and the EntreProgrammers mention that this home improvement show might similar and base on Air BnB type homes. Mani says after this, John could sell anything on Youtube if this goes through. John talks about hitting on the elements of urgency. More talk about clicks and pitches.

37:00

Mani says he cannot wait for John to sale like Alph M channel. John says he like SAX brand for underwear. John says he decided to undertake a new book “Bulldog Mindset.” John says he is working on a book proposal for his agent. Johns says he has all the outlines and all he has to do is write. Chuck ask about his workflow for prepping for the book. John says this book is going to be 80,000 words. John talks about the pricing and pricing of creating a book. John says writing smaller book to keep production cost down to make money.

44:00

Mani asks about the process for John’s next book as far as writing. John say he is going to focus on the manuscripts and proposal. Mani talks about how the Cast Director is probably looking for his personality. John reads the email he got form CBMC. Mani suggests the John should go to Best Buy to buy a camera holder before his interview with CMBC.

Thoughts for the Week

Chuck - If you need time, take time.  Work on your business, not in your business

John - Always have a hustle

Mani - If you don't pay, you will not get anything out of it

Jun 14, 2018

0:15

 We’re live. John is currently on a house swap vacation in 10 degree cooler weather. Josh is talking about having San Diego on his weather app and loves the weather. Mani talks about his recent launch, 600 clicks, 17 sales at 300 dollars. Mani mentions being asked to unsubscribe some people on the list. Mani talks more about the logistic of the launch and email writing. 

5:00

Mani talks about a 502 error and trying to figure out the issues with the sales page. Josh gives some feedback on the Chrome feedback. EntreProgrammer thinks there is something wrong with Mani’s WordPress page. This is a great episode to learn about the HTTP and HTTPS setting in WordPress and how to correct the issue of an un-viewable page. 

10:00

Mani asks if there are any other settings he needs to know about the page. Chuck explains how the security features work on the page, and also some plugin info, and how to clear the cache. Mani talks more about the setting on the sales page. Josh gives some information on Mani’s overall conversion rate for the recent Meditation product launch. 

18:00

Josh talks about his email launch experience and things to look for on a launch. EntreProgrammers are still trying to help Mani refresh his page. Josh talks about replacing the Patreon income. Mani talks about killing the Caching plugin to help the sales page. Mani asks about how dollar per subscriber should work. Mani talks about deactivating the caching page. Josh talks about the caching activity on their Simple Programmer page and the SEO team starting to change things. 

25:00

Chuck talks about emailing his cohost and telling them about how he was not recording podcasts for at least 3 weeks. Chuck talks about creating a media kit for the sponsorship purposes. Chuck talks about some Blubrry issues. Chuck talks about the analytics of the popular show on Dev Chat TV. Chuck talks about building out his own tracking system for podcast downloads, to track the activity of the individual shows. 

30:00

Chuck talks about switching feeds or activity on the shows to get a more updated and accurate statistic of the shows. Josh mentions a tracking data system on a new letter to track data analytics on the activity on the new letter. Chuck talks more about tracking on ROI of sponsors and trying to get feedback to help ROI. Chuck talks about his issue with recording podcasts and creating content for the shows. 

37:00

Mani asks about the compensation of hosting shows on Dev Chat TV. Chuck explains how this works for the Dev Chat TV network. Chuck talks about how this might be an issue with a few hosts, but not all. John mentions a book to help the people show up for hosting. The book is called. “Pimp: The story of my life.” More talks about how to control the hosting situation. Josh suggests a way to create an automated system to allow hosts and panelist to attend to call. 

43:00

Chuck talks about his critical role in the podcast business. Mani thinks that Chuck’s business is scalable. Chuck talks about being the talent and getting to the place or goal. EntreProgrammers talks about bring the host in the sponsorship sales. But that is not a good idea according to EntreProgrammers. 

50:00

Mani asks about Josh’s mastermind emails. Josh explains that he is going to do a paid webinar as apart of the community growth. Mani talks about how he wants to see Josh’s personal story with LinkedIn. Josh says he is going to shut down the Sublime Text new letter and merge the program with the Simple Programmer list. 

1:00:00

Josh talks about how to properly transition a dead list and move into a new direction. Josh talks about how he implemented ways to unsubscribe and move forward as a subscriber. Josh talks about how he is going to work on LinkedIn projects next week and help Mani in early July. Mani jokes about Killing John in the business, then scaling the business. Josh says John is like Cornel Sanders in the business.

1:07:00

Mani suggests listening to Dan Fagella podcasts. More talks about Mani’s launch. 

Thought of the Week!

John - Optimize for the future or for life.

Mani - Sometimes I should push through or create better systems 

Josh - It important to have a big goal, to take big action. 

Jun 6, 2018

0:15

We’re Live. Josh talks about getting shocked about a newsletter email entitle GDR is Bullshit. Mani says he would like to see an unsubscribe rather than a spam issue. EntreProgrammers talks about the rights or non rights of GDPR. Josh talks about his goal to gain 25 subscribers and some email activity in the marketing area. Josh continues his goal to reach 100 subscribers. More talk about this community from Josh.

10:00

Josh talks about using Facebook and Slack for the community he created, and how to manage the conversations and resources. Josh talk about the tiers of the community, similar to a small mastermind group. Josh says he is focusing on the bottom tier because that is where most people will be. Josh talks about the signup and sales, and growing the product. Chuck says he finds this interesting as another thing to do for the developer community. Josh says this is going to be his focus for the next few months.

17:00

Chuck asks about the training material that Josh is going to be offering for the community. Josh explain how he is going to sort of duplicate this base on another persons community or group. Josh talks about an email he received and how it is useful for giving value for reaching out. Mani talks about John Lee Duma’s group that he created and the terms of being in the group. Mani says this was similar to a Facebook group.

22:00

Mani ask what is Josh’s goal for the group. Josh says he wants this to replace their product revenue, about 30K. Josh says he is trying to create scarcity with the product and sell more spots. Josh talk more about the terms in which he is letting people into the group. Mani says John Lee used price rising as a way to get more people in the group. John talks about the “Make More Money” situation, as they are in the business of make more money in your job, rather then in your business.

30:00

More discussion about the possible future of the community and help people get jobs using this platform. More talks about urgency, pricing and targeting. Josh ask if Mani did his launch. Mani says no. Mani shares his email/info with the EntreProgrammers.

40:00

Josh provide feedback to Mani on the formatting. Josh continues with text color and other aspects of formatting. Chuck give feedback on the story on Mani’s document and marketing strategy. Chuck gives feedback on the social proof and amount of content. Mani ask about the sweet spot on the amount of story he should tell. Josh give some feedback on the optimum percentage of story in sales copy.

50:00

EntreProgrammers talk about the strategy of sharing stories in sales copy. Josh says Mani need 5 kinds of copy. Chuck says to boiling it down to one common success story. More talk about the elements of sales copy. Mani asks about the research material and tying in the science into the sales copy. Chuck and Josh give feedback on how they would execute the sales copy.

1:00:00

Mani talks about ship out his launch next week. Chuck talks about how a sponsor is not going to renew their sponsorship. Chuck talks about how he wanted to offer a different marketing strategy to his sponsors. Josh says to try it out with a few customers as a test. Chuck says he wants to be the premier place for developers to go for material. But he is willing to try this for a few sponsors. Chuck talks about the rotation of the sponsors. Chuck says he wants  see their numbers but the sponsors are not providing that numbers. Josh asks that they should look at the business model and their marketing strategies.

1:07:00

Chuck shares that sponsors are asking about a sales type page to provide the information for the optimum sponsor reach. This would be similar to a media kit.  Chuck says he needs to take a week and create this kit or document. Chuck says he might not have enough time for hosting the newer shows, and may have too only keep up the older shows.

1:10:00

Josh suggest training the host and freeing up time. Josh ask about the amount of time Chuck is using to produce content. John suggests moving away from the shows and working on the business. Josh suggests putting systems in place so the show do not die without Chuck as a host in the show. Mani asks about what Pat Flynn does.

1:15:00

Josh says he like the sabbatical idea for Chuck to take some time to work on growing the business. EntreProgrammers agree that Chuck should focus on picking only the show he wants to do. John gives a brief updates on his Bulldog Mind Set ideas.

 

Thoughts for the Week!

Chuck -  Reorganizing, forward motion, finding quiet space

John - Getting the momentum back

Mani - It is ok to have a tough time once in a while

Josh - Getting back to winning!

May 30, 2018

0:15

We are live. Josh mentions being sick of GDPR, and the tons of emails and notifications about the change with Data. John says fuck GDPR. Chuck explains some of the implementations of GDPR. John mentions the VAT Tax. Josh explains the paying of taxes in other countries. Josh talks about his stance on GDPR.  Mani asks about how to be GDPR compliant. Josh explains how marketing and emails will work when becoming GDPR compliant. 

6:00

Josh talks about how small business will hurt in Europe due to the changes with GDPR. EntreProgrammers discuss more about how GDPR will affect marketing email lists. John says to wait for fo the idiots comply first the wait for the law to rollback.

11:00

Josh talks about having to pay California State tax because of some business ties there. Mani talks about some copyright infringement some with the Think and Grow Rich people or owners. John talks about the growth of technology and how our data is everywhere. 

15:00

John says data should be up to the consumers and how they choose to provide that to business and public. Josh asks about Mani’s meditation course and the email he was receiving. Mani reads his list on how his mediation will help subscribers. Mani talks more about his email list. 

25:00

Josh talks about the email list for EntreProgrammers. Josh continues to talks about dropping open rate with other business emails. Josh talks about how he saw a drop in open rate as well. John says with the GDPR happening everyone might see some open rates dropping. 

29:00

Mani talks about the angle he wants to take with selling the mediation course and the survey.  Mani asks about other things he may not have considered with launching the course.  Also some talk on addressing the “woo woo” in the practice. Mani and the EntreProgrammers discuss and address ways to present this course to the email list. EntreProgrammers suggest selling to those who have not tried mediation yet. 

36:00

Mani jokes about sending an email on what Chuck said about meditation on “Oomm.”  Mani continues to talk about the other content he has and his plans for other products. 

42:00

Josh and Mani talk about backlinks and how to leverage with backlinks. Josh suggests another way to approach people or other business for backlinks.  

50:00

John talks about being contacted by a newscaster about one of his videos on being 30 and living in at home. But she misunderstood that John was not living at home with his parents.  John talks about how Skills Soft paid them some money for the license to use the skill guide. Mani asks about the hired writer, and some talk on SEO, and link building with a company they are working with. 

1:00:00

Josh says he might be able to get links for 100 bucks a link. Josh says this is about an hour a job, which means the links are worth saving time. Mani and Josh talk about the values of links and how that can create SEO traffic and double the business. Josh talks about working on a blog post and SEO. 

Thoughts for the Week

Mani -   Order of consequence 

Chuck - Building something different 

Josh - Figuring out incremental steps 

John - Stoic Philosophy and Reaching a point of contentment

May 24, 2018

0:15

Mani talks about almost becoming a video game developer. Josh talks about doing an experiment with a viewer named Jason, who was writing some emails for Josh about video game development. Josh talks about the email marketing experiment. John jokes about emailing about about being interested in a Russian bride.  Josh talks more about how this could be viewed as a hobby rather then something to build a career. 

5:00

Mani and Josh discuss the type of revenue this could generate with being primarily concern with the price and list. Josh talks more about the launch of another project and more talks about video game development projects. Mani talks about the details of changing your tribe verse stay with your current focus. 

11:00

John says he open the Nasdaq yesterday, or he was there with the group of people who did, like the CEO of Plural Sight. Josh asks how big Lynda is now. More talk about the voting power on Facebook and IPO within Plural Sight and Lynda. Mani talks about the power of Facebook ads, that blew up a Photographer business. Josh says he met Gene Simmons at Nasdaq. John talks about buying shares of Plural Sight. Josh talks about the tax benefits of holding shares. 

20:00

Mani ask if there is an app Sumo of software developers. Chuck talks about having a rough time getting stuff done. Chuck says he has been slightly depressed and doing his best to get by. John suggests that Chuck go into trend water mode. Chuck says he is frustrated but knows he needs to push through. Josh says since that things are running on in-place systems, thing might run better without him. 

27:00

Chuck says he is deciding rather he wants to continue doing certain things on his schedule, like recording podcasts, setting up sponsorships, etc. Chuck continues talks but lacking that motivation to do work that requires at least ten minutes of time. Chuck talks about taking with his helper about doing to production manager tasks. 

30:00

Mani brings in an example of how John Lee Dumas has changed up his format up to keep up the motivation in his podcast production. Chuck says he might change up his office to get a different view of things. Maybe next week he will be in a better emotional place. John suggests worrying only about the critical stuff to keep the business running. Chuck says he mentally gave himself the permission to take some downtime to recover. 

35:00

Mani says his deliverability of Convertkit just tanked. Josh explains a similar situation he experienced with Simple Programmer when he was not using John’s email. Josh talks about moving off of ConvertKit, but has heard of people thinking is was a Drip problem. 

40:00

Josh says that Mani should try creating a new email to see if this fixes the issue. Mani says every time he fixes something, something else happens in business. John says email is dying as well to SnapChat. EntreProgarmmers talks about the many different facets of marketing. Chuck talks about Josh’s point about people’s emails living on the Gmail servers. 

45:00

Josh tries to backtrack and figure out the email deliverability issues for Mani. Josh looks about the open rates and other analytics and explain when the issues began. Josh and Mani that Google just has so much power with content and emails. Josh suggests again creating several dummy email accounts and do some testing. 

50:00

EntreProgrammers suggests that Mani do more AB testing or split tests. Mani says he is going to cut out the images. Josh suggests that the email should look natural. Mani says the issues is in the promotions tab. Mani says just like that his email marketing is over. Chuck suggests becoming a pig farmer. 

55:00

EntreProgrammers talk about snake oil products and those other projects that actually help people. John says the next product is about Making Money, Getting Russian Wives, and Lose Belly Fat! Mani says Zuckerberg tanks their businesses. Josh talks about all the changes coming to the internets and social media.  Josh gives more suggestions.

1:04:30

Call gets cut short

Thoughts of the Week 

John - Talk to Richard Simmons 

May 16, 2018

0:15

We’re live. Chuck talks about getting back form Microsoft Build. Josh talks about attending a Perry Marshall seminar called Rosetta Stone , and meeting great marketing folks. Josh says John and Mani are not going to join, but he wanted to hear about Mani’s launch 

5:15

Chuck talks about his experience at Microsoft launch, but watch the live stream from the hotel and had a better experience. Chuck talks about the podcast recordings he recorded at Build and having recording issues. But was able to record several episodes for JavaScript Jabber. Chuck talks about creating a job board or org-chart of some sort prescribed by his business coach. 

10:00

Chuck says this role process will help everyone to know their exact job as far hosts, editor and all facets of the podcast production. Chuck and Josh talk about their processes with their bookkeepers. Chuck talks about how the job role program is helping him get clarity with the production process. 

15:00

Chuck talks about the many different areas where the system processes with help optimize production. Chuck talks about going back to MatterMost for the communication process within his network. Also, Chuck talks about moving off of Asana and on to Trello, so he could see every task at a glance. 

 20:00

Chuck shares this screen to see the overall organization change he has made in the last few weeks. Chuck talks about the using Team Drives and all the content and documents for the company process for inviting guess on the the podcasts. 

25:00

Josh talks about how he was surprised with Microsoft's Visual Studio Code. Chuck continues with the job roles and training for the production manager. Chuck shows his Dev Chat TV product board and the kinds of things he is using it for to keep systems running smoothly. 

30:00

Josh ask if someone is responsible for maintaining the Trello board. Chuck says he is excited to get this organizational stuff together. Chuck talks more about the sponsorship machine. Josh says Ops would be easier to source. Chuck says he wants his help to rock the boat a help improve the processes. 

37:00

Chuck and Josh discuss the sponsorship pipeline with Dev Chat TV. Chuck talks about being emotional drain lately, but was able to build out his org chart. Josh talks  about the marketing of one for the products on Simple Programmer. Josh talks about the conversion rates on the books and products. 

40:00

Josh talks about doing some AB testing on the sales funnel and possibly creating a new lead magnet. Josh talks about switching emails and is finally seeing a better open rate. Josh says the old email address or John’s email address was tainted or automatically going to spam or junk mail. 

50:00

Josh talks about the sales drop during March, and was beating himself trying to figure out the the issues with the funnel. Josh talks about figuring out what he wants his new business model to be during this transition. Josh talks about platforms for mentoring those who want to learn marketing and such. Chuck talks about AirPair and how they help. Josh says his is going to work on Paid Membership communities. Also some talks about DisCourse

58:00

Josh talks about is plans for the paid membership course. Josh talks about the paid mentorship course and the coaching plans that he was to implement as apart of the paid membership product. Josh says he feels like the technical platform community will scales easier. 

1:03:00

Josh says he got clarity on this the past week, and he wants something that could be purchased. Chuck says he has no desired to sell Dev Chat TV, but the system running smoothly is very important. Josh says he was to build something that could be bought by a company like Plural Sight. 

1:08:00

More talk about building system and the next clear step for the business. Chuck says his focus is to bolt the machine together. 

Thoughts for the Week! 

Chuck - It’s ok to back up and go the other way

Josh - Common values 

May 9, 2018

0:15

We’re Live.  John talks about a company with a language learning course that he met with at MircoConf and how they have no email marketing strategy. We need Josh Earl in there. Josh says he needs to open a re-education center for marketing. John mentions how everyone at MircoConf was looking for Josh.

6:00

Chuck mentions that his father passed during or after his sister’s wedding. Also, Chuck talked about his traveling to MircoConf and taking care of his family.

10:00

Josh asks about their, John and Chuck’s experience was at MicroConf. John says he was asked why he was there, after being retired. John talks about kidnapping a couple of sponsors. John says there were a lot of repeat attendees. John says Josh had a lot of fans at MicroConf. Chuck says he goes to MircoConf to catch up with people.

15:00

Josh says Vegas is one big truck stop. Mani says he does not like Vegas to much. Chuck says the marketing of Vegas is based on all the wrong stuff. Mani mentions to he is now writing out his sales page, and asking for proofing from the EntreProgrammers. Josh gives a rundown on what he likes and not likes on a sales page.

20:00

EntreProgrammers give Mani feedback and suggestions on the new sales page and their best insight on how to properly market his new Meditation product. John suggests using a guilt to sale the product. Chuck and Josh talk about there reason they do or do not practice meditation. More talk about how to market Mani’s Mediation course.

28:00

Chuck suggests that the sales page should not be a huge block of text. But it should be easy to digest and very easy to read. Josh gives an example of what John’s sales pages look like, about the difference on Desktop and Mobile. Mani says he was to share his story and some scientific research on the page. Josh talks about what the proof elements are for Mani’s page.

35:00

John suggests using stories on those who decide to meditate later in the game and saw a huge improvement in their personal and business life.  Josh suggests leads with only one thing, and the angle is very important before you talk about the sales page content. Chuck suggest doing interviews with those who are seeing the benefit of meditation, and those who have trouble finding the time to meditate.

40:00

John suggests plan be is to use a Justin Bieber meme that says “F-You Buy My Shit!.” Josh and Mani talk about VSL and conversations. Mani talks about how his story starts with one benefit to the next. Josh says to start with one benefit. John says the biggest question is to sell them on how it will not take too much time to meditate.

50:00

Josh refers back to a previous promotion they did on JavaScript courses, and the topic of waiting for people to come around. Josh says he agrees with John’s suggestion on to market to those who need to be sold on starting meditation, but already know the benefits of meditation. Mani says TM has done significant marketing on their products. John says he took a poll on his YouTube channel on how many videos he should make per day.  Here are the numbers, 1 per day 30%, 2  per day 9%, more than 2 8%,  3 per week about 53%. Chuck says people do not know what they want.

1:00:00

More talk about the rate of video production and publishing verses subscribers and unsubscribes. John mentions some feedback on a subscriber how talks about low-quality content and number of videos. John breaks down video production and viewers. Maybe fewer videos will get more views from subscribers, versus publishing several videos and multiple views across all of them.

1:10:00

Josh continues with content creation and read/view times. Mani talks about trial and error time, and engagement. More talk about gaining traction. Mani talks about Amanda Bucci and how she transitioned from Instagram to YouTube. Mani suggests John just take off his shirt. Mani says the focus has to be on content and creativity of the video.

1:20:00

John talks about view time on the videos on YouTube and how it is important. John says this is the “5- 10 ways to do something” strategy to get higher view time. John shares some analytics on his highest video views and shares. Mani talks about animation and content creation. Chuck says he likes that they are back to some 2 hour long episodes.

1:30:00

Mani says to this type of video production Johns editor will have to learn to think like a marketer as well.

Thoughts of the Week!

John - Reality is stranger than fiction

Chuck - Take the time out to care

Josh -  Letting go of things and find people to get this done

Mani - Very few things actually matter

 

May 2, 2018

0:15

Chuck talks about buying a van in progress, and issues with his father’s health. Josh says he is feeling underdress. Also some talk about Kanye West. John talks about doing a live stream with Antonio from Real Men Real Style. John talks about the Q&A format and interview with Antonio. John mentions that a lot of things are “down” as far as Youtube view and other things. 

6:30

Mani asks about unsubscribes and gains of Simple Programmer. John drops some numbers and metrics. Josh talks about the rising numbers of subscribers verse the decreasing numbers or unsubscribes. Mani asks about numbers from last year as far as subscribes and unsubscribes. 

10:30

John talks about how the YouTube subscriber notifications work. More talk about monetization of videos. John gives a rundown of video formats to help viewer and content consumption. John mentions the format or show-flow of the Youtubers like Antonio. Some talks about viral videos. John talks about the Alph M channel be Aaron Marion. 

18:00

John talks about the rate of video post for some companies and their sales base on the video engagement. John talks about the many things he bought base, not he thing Alph M talk about in his videos. Mani asks why John is not doing it. More talk about marketing and tactics that business used to sell. 

25:00

EntreProgrammers talk more about marketing and tactics that business used to sell. John mentions reach and the potential market. Mani mentions a personality type channel, similar to what John has built. John mentions some strategies in growing YouTube channels. 

30:00

Chuck talks about going to MicroConf and how to grow a big following on YouTube. Josh suggests SEO, and keywords pull from Google. John jokingly suggests the girl next door thumbnails for videos. Chuck says he will just unbutton his shirt. Mani suggests cross promotion and selling it on the podcast network. John suggests interview Chuck as a Mormon Mafia Media Mogul on his channel. 

34:00

John mentions an almost 4 day fast, and dropping 16 lbs of water weight. John talks about the Top 50  Coding Interview Questions blog post on Simple Programmer. 

45:00

Mani mentions the experimentation of the meditation course to see if it works. Mani talks about how Tim Ferris is using the same meditation that is on his course. John talks about the series he is doing. Mani asks if Josh is meditating. More talk about laughing on Mani’s Meditation Course. John suggests laughing and not waiting on him testing the product. Mani says he is going to do an Early Bird sale. 

52:00

John says he is feeling better due to the Fasting. More talks about email promotions and consultations in the works from Josh. Josh and Mani chat about the different strategies and promotions. 

1:00:00

John talks about open slots for coaching. Josh talks about taking the place or filing the shoes of John in the business. Or hiring a secondary personality that is himself that does coaching in the business. Mani suggests killing that John persona in the business. But John jokingly says he wants to be the visionary still. 

1:10:00

Josh talks about the Bootcamp courses and different ideas. Josh says this could be a good money maker. Josh says this is a career boot camp, John says this is brilliant.  Mani asks if there was a job board.

Thoughts for the Week!

Josh - Motion beats Meditation...

John - Does the action you are about to do move you toward you goal or away… 

Chuck - Organization 

Mani -  Structure leads to Freedom   

Apr 25, 2018

0:15

We’re live! Josh mentions some openings for two new members on Team Wolfpack. For more information email at josh@joshuaearl.com.  John joke about moving into his office due to the sales slump. Josh mentions a new sales test with Hot Jar.  Josh talks about the technologies are links to the sales page. Mani asks about cart abandonment tracking, Josh thinks WooCommerce does not have that feature. 

5:44

Josh continues with the test sales and says the sale is still not making the numbers they anticipated. Mani and Josh continue discussing the past pricing of the product, but still not big sales at 49 bucks. Josh says there is no excitement about the sale or the product at this new low price. 

10:00

Josh talks but the check out page activity. John talks about how the long form emails maybe hurting them on sales, and think they should switch to shorter emails as a test. Josh and Mani talk about the How to Beat Procrastination course and Productivity course. Also, some talk about the Mental Toughness and or Confidence courses. 

15:00

Mani mentions starting to sell his meditation course soon, and my do a procrastination master class with John. Chuck asks but sees that sales are still down at Simple Programmer. Josh mentions he may just look into building a new product. John chimes in with the exposure and urgency tactic. 

21:00

Josh mentions doing and AB testing with the shopping cart. Mani suggests a countdown timer on the shopping cart. Josh says he was not impressed with the countdown timer. Chuck asks it's they’ve hit saturation, or hit everyone they could possibly hit with the sale. 

27:00

Josh mentions some frustrations with the slumps and does not have the excitement to begin a new production. Josh says they do not want to be dependent on affiliate offers to afloat. But they are still profitable. John says the only way to turn this around is with a flagship product and different tiers for products. John says they need a solid seller and a lead magnet. 

33:00

John mention doing something like a boot camp in a box type product. Mani asks about the EPC  and other kinds of stats. Josh says they are getting about half the traffic they use to and drop-offs at the sales carts. Josh continues with the traffic drop-offs. 

37:00

Mani asks when John announced when he quit Simple Programmer. Josh says this was on March 1st, but still, thinks this does not have an effect on the sales or brand. Mani thinks that this may have affected the sales. John says this is ok because this is something that needs to happen until they get new customers. 

40:00

Mani gives an example he heard of in this similar situation. Chuck says the market has changed, or there is something else going on in the market that they don’t know about. John says do you want to do an email explaining how John is still an owner of Simple Programmer. Josh talks about a course where he sees the main face of the company is still involved with products, but as a right-hand man making the products. Josh mentions some one-off paid coaching. 

50:00

Josh says he is going to hire himself and promote himself through John to sell new products or offerings. Josh says there is some component of this that is all growing pains and they just have to do it. Mani asks about pricing on his meditation course, he wants to do an early bird sales to get an idea. 

1:00:00

Josh suggests to keep that product at one price, and Mani should rethink the early bird. Mani talks about an example of Social Media Marketing World. Josh gets his thoughts on early bird pricing. John talks about price anchoring. Mani mentions a tactic John Lee Dumas did with his course. More talk on how to implement pricing and early bird pricing.

1:08:00

John mentions Grant Cardone’s 10k price anchor. Also, John mentions that he like that high price anchor. Josh goes back to their old price setting with their How to Market Yourself course. John talks about confident with your price. 

1:15:00

Chuck talks about timing of the sales and when start time of the sales. John mentions a funny comment on YouTube but was deleted.

Thoughts for the Week!

Josh - Focus on the positive!

Chuck - Set some keystone behaviors in place

John - Be un-reactive or be chill

Mani - Act Faster

 

Apr 18, 2018

0:15

We’re are live! Josh is talking about micro conf. Chuck talks about the Mac updated blues.  Chuck talks about how his podcast network is getting crazy recording podcast almost every day. Chuck talks about rearranging record time to fit them all in with his schedule.  Chuck talks about helping start an Elixir podcast. 

4:00

Josh suggests recording bi-weekly or appearing on the shows bi-weekly. Josh thinks this will help him scales the network. Chuck talks about switching over to Zoom to record the shows, switch helps when he is not there to initiate the call recording. Chuck mentions that Digital Ocean an older sponsor is will to come back as a sponsor. 

7:00

Chuck talks about prewriting some follow-up information for future sponsorship submissions. Chuck talks about getting a list of conferences lined up to attend. Chuck talks about how he was surprised about how one of his sponsors called to renew sponsorship. This means he needs a reminder or automation for renewals. 

12:00

Chuck mentions all the tasks he was to line up for Michelle. Also, some reaching out to Ruby Kaigi for some collaboration. Also, Chuck mentions how some of the conferences are again renewing sponsorships. Chuck says this will help generate traffic for the podcasts. 

18:00

Chuck talks about possibly renting out conference space in San Jose for upcoming conferences. If this does not work, he mentions he could always speak with the speakers. Josh again suggest reaching out to current sponsors about renewals 2 months before the sponsorship ends. Josh says the easiest money to get is from the current customers. Josh quickly mentions how Facebook is cracking down on their sponsorships. 

24:00

Josh suggests newsletters as another avenue to sell sponsorship.  So more talk about email marketing and traffic generated. Josh mentions using Pretty links, to track clicks. 

30:00

Josh mentions Peter Cooper and how he uses new letters to generate sponsorships. Chuck asked when Josh send out newsletters. Josh says this is a way to cross promote for Dev Chat Network. More talk about affiliate offers and promotions. 

35:00

Mani mention going live with his Mediation product next week. Mani will be laughing at his list and YouTube audience.  Josh talks about damaging an upscale market. Mani and Josh discuss discounts on high priced products and closing the doors on a product. Josh suggests testing a discount with a small portion of the list. 

40:00

Josh talks about price testing and bonuses. Mani talks about trying to figure out something to create urgency for the Mediation product. Chuck says he wants to get the affiliates to get back into hearing from him. Basically warming them back up to sponsor ideas and such. 

50:00

Mani ask to look at the Alexa ranking website and figure what their (Fitness Company) revenue numbers are at? Josh gives his best ideas based on the numbers. Josh says the fitness market is super competitive. Josh talks about Facebook and paid traffic. 

55:00

Mani talks about how this strategy is tailored for cold traffic, not the warmed up type of traffic. Josh talks about is mix up with John on created a memorial day sale. 

Thoughts for the Week! 

Josh -  Don’t take anything for granted, verify everything. 

Mani - Talking it out and give clarity

Chuck - Find a friend

 

Apr 11, 2018

0:15

We’re live!   Josh talks about opening on EntreProgarmmers: Team Wolf Pack. One or two opening for  josh@joshearl.com . Great opportunity to join the mastermind podcasts. John talks about getting sick right before starting up his routine again. But he is back. Mani joke s that Chuck may have partied too hard in Vegas, that is why he is absent. 

3:00

Josh asks for help on some marketing and advice on the current revenue slump. Josh provides some analytics from last year and this year comparisons. Josh and John talk about the short February month. Mani asks about the new WooCommerce shopping cart. Josh talks about the past shopping cart views and such.  

9:00

Josh talks about the particular products that they are selling, but no sales on “How To Market Yourself” course. Josh talks about the many changes since January, like shopping carts, John stepping away, and other factors. Josh mentions the decline of sales with fewer emails sent out.  

15:00

John mentions doing a flash sales of the How to Market Yourself course to test the waters. Josh talks about the clicks in September and currently in March, some 60-70 per day of click on the product page. John mentions the possibility of people trying to find a coupon code, but come across a pirated copy. 

20:00

Josh says that they are not getting any emails of people trying to buy. So he is puzzled for where the issue may be. John suggests a browser change issues. Mani asks about more recent changes made to the shopping cart and websites for pinpointing the issue. Again, John suggests a sale for a fair price, to make sure there is nothing wrong with the sales funnel.  

25:00

Josh thinks another slump might because this is tax season, and people are sitting on their wallets. Josh goes back to see the possible issues with the sales pages. John thinks the content is not stale, so there might be another unforeseen issue.  

28:00

Josh asks John about the stepping down video if that had any impact on sales. John does not think so, or at least not this early. Josh talks about his outside promotions that may help with finding technical errors. 

32:00

John and Josh agree on doing crowdsource sale, to figure out the issues. Josh and Mani discuss card abandonment. Chuck joins the call! Mani says if the sales page is the same, then the traffic is the problem. Mani asks about the email sequence and the email marketing strategy. Josh says he is going to research the traffic source and check the google ranking. 

38:00

Josh talks about trying to do a sales to catch up on revenue and looking into the sales funnel. Mani looks and the WooCommerce cart and finds that total price of the course, rather than the monthly pricing. Mani asks questions about the 90-day guarantee and one year guarantee. Kind of confusing?  

45:00

Mani suggests the split test with a guarantee. Josh thinks he is just going to put it back to a year. John suggests going back to Thrive Cart. Josh talks about changing out PayPal on the sales cart. Chuck suggest making a list of the things he is going to do, to keep track of changes. 

50:00

Josh says re-adding PayPal is a pain, but he is going to do it. Mani suggests a money back guarantee button next to the add to cart. John talks about the bitcoin impact and losing money in the currency.  

55:00

John says to book revenue is still good. Josh says the revenue is still the same but the slice of pie in the revenue graphs have changed. John mentions the refund request for the course because of the content in the book. Chuck says you can only take care of what is in your control with current sales situation. Mani talks about the cannibalizing sales from the book. Chuck suggests raising pricing on the book if sales are being cannibalized by the book. 

1:00:00

Mani suggests doing a productivity product as a joke because of all the work Josh has to do for SEO and the changes to the sales page and shopping cart. Josh says he took up all the time on the show.

1:05:00

Chuck says to keep truck’n. Mani offers his Mental toughness course to Josh for support on the slump. Chuck suggest trying something different as well. 

 

Thoughts of the week! 

Josh -  Life if hard! 

Apr 4, 2018

0:15

Is Mani still having breakfast? Mani was asking about this past weeks promotion for Profitable Programmer. Predictions in progress. Josh reveals the clicks and conversions, and total revenue for the promotion around 30k. Josh talks about the ideal scenario for 50k profitability.

5:00

Josh talks about the clicks (3500) compared to Mani’s recent promotion. Josh says he is sticking to 2-day promotions.  Josh says 65% of the revenue comes in closer to the deadline. Mani talks about the clicks from a 2day compared to a 3day promotion. EntreProgrammers continue to discuss the marketing strategy and warming up the audience to buy.

10:00

Josh talks about testing, daily emails, and the working strategy that brings in sales. Josh talks about open rate on emails and reach. Josh refers back to the promotion on the Self Confidence course. Entreprogrammers discuss more marketing strategies with raising prices and up sales. John talks about impulse buys.

22:00

Josh talks about their failure on their Career Guide product. Josh talk about the 5 learning mistake lead magnet and doing more testing to see if they can still pull revenue from these less successful lead magnets. Josh and John talk about the misunderstanding about the free PDF or ebook.

29:00

Josh talks about the issues with a disabled sales button on WooCommerce. Mani asks for advice on the Focus at Will collaboration or promotion. John asks if Mani interviewed Steven Pressfield, about being a lazy fucker. Charles suggests life hacks as an up sale, most likely a boring ritual hack.

38:00

Josh suggests a bundle of other people products and splitting the revenue. Mani asks about Josh’s learning course. Mani rethinks the splitting of revenue with Simple Programmer. Josh suggests offering more products or up sales on Productivity.

45:00

Josh suggests a 1k product. Mani thinks a coaching call would help, but people don’t know him well enough yet. Mani talks about Russel Branson talking about selling similar products, so productivity might be to repetitive as a sale point. John suggests an entrepreneurial product, but Mani is not sure. Mani asks about Chuck’s email list.

50:00

Chuck talks about his recent React Dev Summit, and more talks about JavaScript Dev Summit. Chuck talks about the recent turnout and growing his list. Chuck mentions that he submitted the new podcasts wrong so they were not showing up on iTunes or the website. Chuck shares his screen and shows the podcast sponsorship planning page. Josh figures that Chucks is at a 30 percent production rate. Chuck mentions is back on the 12 week year and doing more reaching out to fill the sponsorship slots.

55:00

Chuck talks about ways to increase traffic to the podcasts. Mani suggests collaborations or getting out someone else’s podcasts. Mani thinks this will increase the podcast traffic by 20 percent. John suggests talking about getting on a podcast to talk about how he is running a podcast empire on tech podcasts. The Entreprogrammers discuss the different ways Chuck can increase traffic by getting out other podcasts as a guess to talks about how he runs the shows.

1:00:00

John suggests discounting the prices to fill the open slots as a way to fill the slots fast.  Josh suggests a use it or lose it space on the sponsor slots. Josh thinks with will recapture revenue. John says Chuck’s fill rates need to be a 75%. EntreProgrammers discuss how to fill the unused space for the episodes on Dev Chat TV.

1:07:00

Josh suggest getting in contact with someone about ad placement on filling the spots. Mani asks about companies the Chuck needs to approach that is already on his lists. Mani says this will increase revenue rather then listenership. More talk about getting out other podcasts and slowly growing the listenership and revenue.

1:11:00

John suggests offering to advertise to the biggest podcasts he can find to help one another or swapping advertising for the shows. Chuck talks about getting feedback about a junior developer or podcast, a community for those groups. Chuck talks about starting a junior developer club.

1:15:00

John suggests filling 75% inventory first before creating a new podcast. Mani asks about the number of goals for implementing the 12 week year. Josh suggest keeping in mind that 2/3 of the audience is established. Chuck talks about his plan of attack on all this advice.

Thoughts for the Week!

 

Josh - “The decision to refund is made before the purchase is committed”

Mani - People’s minds are not made up

Chuck  - Masterminds and focus

John - Stick to the plan!

Mar 28, 2018

0:15

We’re live. John jokes about being lazy and talks about hurting his shoulder. Josh talk about his wrist issue call “Mommy Thumb.” Josh talks about having to wear a cast or band to help rest and heal his thumb. Josh talks about ordering special ergonomic mouse to get through work.

3:00

Mani talks about he past issues he was experiencing with his hand and shoulders. Mani talks about his exercise to help his hands, surprisingly Mani talks about stretching his Hamstrings to help his back and shoulders. John suggests building up the quads. John mentions that he has to lay off lifting in order to recover.

9:00

John talks about 90 percent adherence rather than 100 percent. EntreProgrammers talks about the benefits of exercise but practicing it a safe manner to prevent injury. Mani talks about his new publishing pace with YouTube and collaborating with speakers. Mani talks about the viewer numbers when he does “colabs” rather than not.

14:00

John talks about watch time on Youtube and the value a channel provides to the views. John mention search volume and gaining subscriber-ship. John talks about the benefit of guess blogging or commenting on other people’s blog sites. Mani mentions plans to do a summary for Pat Flynn’s book. Mani and John talk about end cards and analytics.

21:00

More talk about how End Cards work and best practices and use cases. John and Josh joke about inserting their own cat videos as viewer lose interest in the videos. Mani suggests Reddit postings and how they should Reddit post there to get traffic. Mani calls Reddit the school of copywriting.

28:00

EntreProgrammers talks about posting videos about not giving a fuck about the Reddit police. Josh talks about be blacking list posting link on his own site.

30:00

Chuck talks about what he wants to do on YouTube. Chuck talks about what he learned about using YouTube in another coaching call he does. Chuck mention wanting to do 5 minutes videos a day on small developer topics, and a recap of episodes. Chuck talks about new hot ideas about growing the subscribers and incoming from sponsorships.  Most of these ideas are coming from trying out the  Alexa flash briefings.

35:00

Josh mentions that he should give it several months for this Flash Briefing tactic to take off. Chuck thinks that this will help other areas of the podcast to grow. Chuck mentions being elected as a chair of the local Republican party. Chuck talks about not having any time, while he has been taking care of his family.

40:00

Chuck mention Michelle talking over some areas and task that were on Chuck’s plate. John mentions talking to Flippa, and the market in buying online businesses. John talks about Flippa courses, and how to start a business and have Flippa sell it.

46:00

Josh mentions working with David, who he is taking Brian Deans marketing course. Josh talks about working with an SEO team to help him with a project. Josh mentions he needs help making a decision on doing a pilot project with this SEO team.

55:00

Chuck gives a suggestion on waiting till there is a payoff before taking on the team to do the SEO. John says the results and length of time till they see an ROI, but how long do they have to wait.

1:00:00

Josh says he could shape or have some sort of control and time to see if the SEO agency is worth the time to optimize site or project. More talks about how well this agency is known in the industry.

Thoughts for the Week!

John - 90 adherence!

Josh - Being patient

Chuck - If are not there, do something productive

Mar 21, 2018

0:15

We’re Live. Mani’s breakfast is in progress. Chuck mentions seeing politics on the TV behind Mani. Mani talks about going “whole hog” on YouTube and having some issues with production. Josh ask about the lengths of Mani’s videos. Mani describes the production process on his book summary videos.

4:45

Mani talks about the marketing tactics at Focus at Will. Mani mentions that John does on like the process. John says growing the company is better, that making money now. Josh mention two things Mani needs to do if thing works out well. Mani says this could grow his list and potential boost company growth.

10:00

Josh suggests retargeting to Mani and watching for specific growth numbers in order to determine the worthiness of marketing tactic.

15:00

John talks about doing a series of how to build an online business. Mani jokes about John stealing his product idea. John continues his process of creating these videos. Mani suggests that John coming on to his channel to include books in this video project. Josh asks about subscriber numbers for Mani and John’s channels. More talk about how company names help subscribers, rather than the person. Mani shares his subscriber numbers.

20:00

Josh shares that they have over 400 reviews on the new book. John talks about a one-star review that hurt the numbers. EntreProgrammers talks about Amazon review and how they may not be relevant later on as reviews grow. More talk about Amazon reviews and how they might work.

26:00

Josh talks about doing a Kindle 7-day Promotion for 99 cents. Josh talks but the sweet spot pricing for Kindle books. John talks about doing a YouTube video on thing people sent him as a joke.

31:00

Mani talks about how he is still getting Grant Cordone emails. John talks about getting a call from a medical marketing company for Viagra. John talks about his joking ways with this company. John talks about how they need to school Mani on his audio.

34:00

Chuck talks about assigning tasks in Asana for Michelle. Chuck talks more on the website update and people having issues with subscribing. Chuck talks about getting DMs and twitter messages about subscribing. Chuck about still being about to get things done even when he was sick.

39:00

Josh talks about an outreach program and learning new online marketing strategies. Josh continues with his project with backlinks. Josh talks about using PipeDrive. Josh talks about more backlinks and emails.  Josh and John discuss backlinks and emails on their website. John suggests other kinds of ways to do the links and mentioning production in their email.

50:00

Josh talks about reaching out and fixing broken links. Josh continues with looking deeper into these blogs sites and finding ways to add value. Josh goes on to talk about how he could build a list on content with these bloggers. Josh talks about ways these emails could not be spammy to the blogger.

55:00

Josh talks about how he could outsource this project and build a list at the same time. Josh says he is going to do the Clever Programmer affiliate deal. John talks about a potential issue with the people understanding the value of the product.

1:00:00

John talks about the Stack Overflow survey. John says he learned a new word “Genderqueer.”

Thoughts for the Week

Chuck - Planning and Coordination

Josh - Create space for yourself to create

John - Sometimes you can’t fight your nature

Mani - Structure leads to freedom

 

Mar 13, 2018

0:15

We’re Live! YouTube live discussion in progress.  EntreProgrammers attempt to do a live stream with chat. John talks about a how he an Chuck have a sickness to feel sick and eat junk food. Bad STDs according to Mani. John talks about his recovery strategy of resting a fasting. 

6:45

John talks about learning new lessons when you get sick, and how to maintain without throwing your health down the drain. Mani takes John’ suggestion to do more videos per week. Mani talks about committing to doing two videos per week and do updates and announcements. 

10:00

John talks about sending an F-U to Moscow. Chuck talks about how people are approaching him about starting new shows, possible new shows starting in the next few months. Mani talks about how he can do more videos, regardless of lighting and equipment. 

15:00

Mani’s voices his concern with quality. John talks about how to start out with video recording and keeping up with consistency. Chuck talks about how he knows a friend who records his podcasts from the car, because the content is more important, compared to the quality. 

20:00

EntreProgrammers talk about podcast production ahead of time for the month. EntreProgrammer talks about strategies for war or crude behavior on videos. Mani talks about meeting with someone who knew his podcasts. Mani talks about getting invited to speak at Podfest. 

25:00

Chuck talks about releasing the new Vue and React podcasts, during an update on the website. So there were some issues with subscribing and listening. Chuck talks about using the Smart Play podcast to listen to shows on the website.  Chuck talks about the new features on the podcast page. 

30:00

Chuck continues with details about the podcast page update. Chuck talk about an update for the course and delaying recording because he was sick. Also more on automation on test coding process. Chuck talks about going to an upcoming Meetup Event in Denver. 

35:00

Mani mentions to Josh that they need to do another promotion. Chuck mentions that he could probably help sell some of Mani’s products on his network. 

40:00

Josh talks about doing one more affiliate offer and working with another programmer who does Python. Josh talks about the many different features of this particular course, and how he wants to do a launch. John talks about further discounting the product. 

45:00

Josh talks about testing with internal backlinks and doing outreach with a particular product. Josh mentions doing some cold call for the first time. Josh goes into the time it takes to finish the testing and other kinds of extra detailed tasks to make these backlinks work properly. 

50:00

Mani suggests a cold call video tool Bonjour . Mani explains how the tool is connected. More talk about how the tool works.  Josh talks about keywords and marketing tactics for their current products. Also some info on long tail keywords. 

1:00:00

Josh talks about moving EntreProgrammers over and talks about teams sets up for invoicing and keeping account separate but easily payable. More talk about traffic and funnels. 

1:05:00
Josh mentions generating urgency and doing promotions. Josh gives example with the interview cake promotion. 

 

Thoughts for the Week

Chuck - Look back at what you accomplished 

Josh - Figure when the extra effort is going to pay-off 

John -  Riding the horse is fine, being dragged by the horse is bad 

Mani - Free content!

Mar 6, 2018

0:15

We’re Live. EnterProgarmmers joke about why there was no episode lates week. John talks about the Grant Cardone event last week. John mention it was a motivational rant. John talks about some interesting things they heard. But it was really for the younger generation looking to become entrepreneurial. 

5:00

Mani talks about some other events they’ve attended. John talks mention an event for influencers and brands selling their product via YouTubers. Chuck mentions he is not charging enough for sponsorships. Mani mentions CPM numbers. John mentions a strategy that is similar to Chuck’s podcast sponsorship, which confirms that Chuck is headed in the right directions with his podcasting network. 

12:00

Chuck shares his screen and talks but how he runs his sponsorship slots. Chuck mentions getting somewhat depressed and did not have motivation. Chuck said he is thankful he did not blow anything up. Chuck talks about having to take care of his father more closely. Chuck says his family thinks he is retired because runs his business from home. 

17:00

Chuck is redoing the video for a Job course. Chuck mentions he can’t wait to get to work with Josh about selling/marketing a course on How To Get A Job course. Chuck gives a rundown on the different topics this course will cover for those in the job market. 

21:00

Josh talks about being contacted by the person who run the Clever Programmer.  John says he is going a great job growing his network and audience. John talks about being sick. Mani says John needs to wear a jacket.

26:00

Mani talks about people trying to take down he business. Mani mentions being contacted by an attorney about copyright infringement. Mani talks about writing an email about how is was not an infringement. John talks about him an Mani doing some research on the attorney and making some changes on their strategy to make amends and defuse the situation. Chuck joke about a course on flattery. 

30:00

Mani mentions things he could do to avoid more situations like this. John talks about making a case and praising the person will make light of the situation. John says, the bigger the ego, the more they can be flattered.

40:00

Josh talks but some issues with Thrive Cart. Mani asks about the pitch on a recent product. Josh talks about an example promotion with the book last year. John talks some email course information or analytics. Josh says that their customers don’t buy anything without creating urgency. 

45:00

Josh explain some of the analytics of the promotion products or courses. Josh talks about increasing the blog traffic last week. Josh talks about indexing and correcting pretty links to increase these traffic numbers. 

53:00

Josh continues with other sources of traffic and pushing other ways to increase. Josh talks about signing up for Brian Deans course. Josh talks about interesting research on this topic of outreach. 

1:00:00

More talks about Brian Deans course and backlinks. Josh talks about sharing the course info with their content writer. More talk on outreach and responsiveness of the customers. John says no matter what people say about SEO, it still comes back to backlinks. John talks about his strategy to gain traffic when building Simple Programmer. 

1:07:00

Josh talks about wanting to take the top 10 posts. Josh mentions working on some Dev Ops stuff and cleaning up. Chuck ask about the cost of the course and planning his next 12 weeks. 

Thoughts for the Week! 

John - Be persistent at the wide scale.. 

Chuck -  You are going to hit a wall.. but you can get through it

Josh - Negative values…cut the bottom 20 percent.

Mani - Learn to negotiate 

Feb 21, 2018

0:15

We’re Live! Mani is eating his mic and eating his iPad. Technical issues. Josh mentions to not having luck with bluetooth headphones. John comments on how the EntreProgrammer Sub-Group are above 50 episodes.  Josh mentions that the Seal Team rung the bell and tapped out this past week. 

5:00

EntreProgrammers joke of retinal branding as Mani’s logo is bright on the eyes. Chuck mention starting two new podcasts this pass week, podcast on Vue and React. Chuck mentions the frenzy on the new shows. Mani asks if Chuck is going to  hire people to run the show.  Chuck explains the logistics of how the podcasts work. Chuck talks about the Rev Share he does with some of the people  on the shows. 

8:00

Chuck explains how he pays people who run the podcasts. Chuck talks about working to get a bigger presents on Youtube. So good camera equipment is important. Chuck talks about working with his Business Coach  and working with first graders and moon landing technology. 

15:00

Chuck talks about working with one of his employees who does the reach out for conferences. Also, he is trying to find time to figure out what to do with the CES video soon. Chuck is going to be doing a talk soon. EntreProgrammers talk about BlockChain and BitCoin. 

22:00

Josh mentions breaking everything this week. Also Josh has transfer everything to the WooCommerce site. So all the products are in a new store.  SimpleProgrammer.com/store.  Josh talks about transition to the new site, and all frustrations he encountered.

26:00

Josh mention moving all the products in one day, but his is having to fix the “one click” button plugin. Chuck asks, about the t shirts. Chuck mentions that he likes the store and might want to move to something like this. Chuck ask question about the fulfillment or ship station that sells and ships the t-shirts. Josh explains how the plugin works to help fill the t shirt sales. 

30:00

Josh talks about the issues he had with digital deliver with Thrive cart. Josh explain that he had to send DropBox links to retrieve the digital products. 

37:00

Mani ask Josh about promotions he would like to do next. Mani ask about topics and timelines for the upcoming projects. Josh explain that they need a impulse buy type of product to hook the customer. Josh talks about a few topics that could help build this product. 

41:00

John explains the object to the product, that include information on the books Mani could use for this product. EntreProgrammer talks about ideas for marketing for Mani’s product. Mani ask about doing a course type product rather than a book summary. Josh thinks that doing more summaries, the list will get know him better before a bigger promotion. 

50:00

John talks about up selling, down selling affiliate programs.  Josh talks about LinkedIn courses and all the question he got.  Mani ask more abut information on the LinkedIn project. 

59:00

Josh talks about having to become John or John’s character for these upcoming project in order to sell the products.  John talks about interview Pat Flynn recently on YouTube. 

Thoughts for the Week

Mani - Keep the momentum with the customer when you have it! 

John - Embrace contradictions 

Chuck - Having a weekly routine…

Josh - How cyclical thing can be… refunds 

 

Feb 14, 2018

0:15

We’re live! Chuck having technical difficulties. Discussion n progress with the Mental Toughness project. There is testing, testing, and more testing. EntreProgrammers talk about the marketing strategies for this new project, price testing and checking the number of sales. 

5:00

Josh explains marketing tactics. John explains the promotion of the Bulldog mindset course along with the Mental Toughness project. Josh talk about the sells that took place during the promotion. 

9:00

John explains more on the marketing analytics, conversion, and the emails sent to the list. John and Mani joke about the 9 dollar product price. Mani talks about creating a subset of the product. Josh talks about the product he can possibly sell, but the cheaper 5-9 dollar products will sell as a promotional tactic. 

15:00

Mani, John, and Josh talk about Interview Cake. John mentions reading the Predictably Irrational book because of the interesting price setting topics. Josh mentioned that he is tapped out on writing promotions. Josh talks about strategies he has put out from John’s book. 

24:00

Josh talks about a possible new course about how to get a job, and statics on interested and disinterested customers on promotions. Otherwise selling to a very small group which might not be worth the time. John asks about growing product sales after a long flatline. 

30:00

Josh mention working with Podia, but needed to get some direction. Josh jokes about John being very knowledgeable about the numbers for someone who is not involved in the business anymore. Josh talks about having issues with permalinks. 

37:00

Chuck talks about turning off caching on his podcast website because of a similar issue. Chuck talks about his recent trips to conferences and encountering bad rooms and bad internet. 

40:00

Chuck talks about have done 20-30 recording at NG Atlanta for podcast purposes and youtube. Chuck shows the progress in his new PodWrench application and his plans on how this will eventually work with productions and placing sponsors. 

47:00

Chuck explain how inviting and placing new sponsor will work. Mani asks about listenership, and download numbers. Mani asks a question about CPM and pricing and how the sponsor slots work. More talk on CPM. 

56:00

Josh jokes about Baba, and how this new system is great for his business. Chuck talks about the evolving process with PodWrench and upcoming plans for the system. John and Josh say that PodWrench can be a great SAAS business soon. 

1:00:00

Chuck talks about the different stages to move the application along. Chuck says PodWrench is not ready for the public, but it is getting there. Chuck talks about the different areas this sponsorship process can possibly fill for other podcasters. Chuck says this could turn him into a marketing agency for the podcast as this project grows. 

1:05:00

Josh says this would be a great platform for marketing. 

Thoughts for the Week

John - Just hang in there! 

Chuck - Take the breather 

Josh - Treat you affiliate like gold 

Mani - Understanding numbers

 

Feb 6, 2018

0:15

Chuck joke about his glare and Mani is in a detention room. Josh talks about his wireless 8lb headset. The EntreProgrammers talk about the wireless headphones and the troubles with the AirPods. John jokes that Josh electronic trouble because he is like Powder.

5:00

Mani talks about his recent price increase with his product and research on keywords for branding proposes. Mani talks about change or rebranding based on Confidence and Mental Toughness keywords. John gives feedback on a book What Doesn’t Kill Us.

9:00

John talks about doing an AB test on the titles to see what does better. Josh suggest base on YouTube content. Chuck talks about long tail searches base on titles and words. Mani talks about the issues with titling Mental Toughness and Self Confidence. Mani asks John what he would like to use as a title, Mental Toughness. Josh, John, and Mani plan their attack with the upcoming product.

15:00

John talks about doing an interview with the founder of Quest Nutrition, Tom Bilyeu. John talks about Tom’s Youtube channel, Impact Theory. John and Mani talk about the net worth of the company and other details. John talks about trying to get Tye Lopez on the show…

20:00

John talks about the myth of Facebook advertising. John says show him a profitable Facebook ad. The EntreProgarmmer talk about finding someone who has profitable Facebook Ads. Josh talks about selling low price products verse high price product on platforms like Facebook.

25:00

The EntreProgrammer talk about webinars and facebook marketing. Also some talk about paid traffic. John talks about what profitable Facebook ads should look like.

30:00

Josh talks about the blog update in Simple Programmer. Looks like the numbers have increased and ranking boost. Josh talks about the traffic on their blog posts and the guest posting numbers. Mani ask a question about posts from 2016. John talks about guests post and numbers reached last year.

35:00

John talks about pruning some posts to increase the numbers. Chuck talks about his visit at NG Atlanta. Chuck talks about doing an interview on Youtube and podcasts. Chuck talks about how is camera does not have an audio input.  Mani suggests recording the video with a phone and having audio hookups.

40:00

Chuck says his Social Media person quit. Also, some work with Dropbox cleanup and moving files around to get organized. Josh chimes back in with numbers from last years traffic. Josh talks about the editorial team for the blog posts.

45:00

Josh talk about testing out the articles. Josh talks about doing keyword optimization and backlinking. John talks about the strategy with backlinks and getting some coaching on the topic.

53:00

Chuck talks about getting some big name for the first episode of the Vue Podcast

Thoughts of the Week!

John - Make sure you remind yourself of things that nullify your goals 

Josh - Believe there is a solution!

Chuck - Building Systems!

Mani - Understanding the customer journey!

Jan 30, 2018

0:15

We’re Live! Joining the show is Mani Vaya, who has been working with Josh and John doing affiliate promotion with Simple Program. Mani is a programmer by trade, he has worked in electrical and computer engineering, to project management, and worked with a variety of cell phone companies. Currently, Mani is the host of 2000 Books for Ambitious Entrepreneurs podcast, a business based on book summaries. Mani talks about the huge selection of book summaries and his work with Simple Programmer.

3:30

Mani mentions working on this business for the last 2.25 years now. Mani talks about the exciting things he has learned from books and how it has changed his life. Mani talks about the bigger picture of the book summaries and his business. Mani mentions becoming a philosopher in his field.

6:00

EntreProgrammers talk about what a personality business is about and transitioning it over into something else. John talks about the options and traction of building up a business like Mani’s current book summary business.

9:00

Chuck talks about the content, entertainment, personality for the platform or business. Josh talks out marketing and business. Josh talks about reconfiguring John’s email account as the business transitions without John. Josh talks about growing the business further to function without videos.

14:00

Josh talks about the traffic from YouTube and the blog site. Josh continues to talk about redirects and some SEO work he has implemented. Josh talks about more traffic and server issues.

22:00

Josh talks about doing a skyscraper strategy for the book piece products. Josh talks about their transparency with the new writers. Mani asks questions about how to sell bundles and products. More talk about the product sale strategies with the “How To Read a Book” product.

29:00

Mani, Josh, and John discuss the next steps on the “How To Read a Book” product. Josh and Mani talk about the price of the product. John talks about options on how to interview successful entrepreneurs to help produce the product on how to read books.

36:00

John talks about not having much free time during his free time. John mentions running 5 miles a couple times a day, and working out, and getting ready to do taxes. John talks about being tempted to work with Josh and Mani on the new idea for an upcoming project.

40:00

Josh talks about the new workflow at Simple Programmer without John. Josh talks about the functions of Google Drive Business. Josh talks about the Team Drive business.

Thoughts of the Week

Chuck  - Take a minute and think about your entrepreneurial lifestyle

John - Don’t use personal accounts when starting a business

Josh - Responding, not reacting

Mani - Health is everything

Jan 23, 2018

0:15

We’re Live! John is slacking and is late to the podcast. Chuck talks about selling some more sponsorship spots for his podcast network. Chuck talk about his sales pitch and changing how that new podcast sponsor application works as of now. Also some talk about how his new sponsorship slots will work as far as payments.

4:30

Chuck talks about his new sponsors and return sponsors. Interview Cake, Kendo UI, among a few others are sponsors of the Dev Chat podcasts. Chuck mention this audience or listener numbers for Ruby Rogues. Also some talk on conversion and ROI. 

8:30

Josh suggests video testimonials for the sponsorship material. Chuck talks about selling sponsorship slots for podcasts show that is still in the works. 

13:00

Chuck and talks about the process of closing deals for sponsorships and more automation and systemizing. Chuck talks about having an inside sales team and working more on PodWrench. Josh talks about building more feature into the system later on.

15:00

Chuck talk about how this time of the year is a great time to sell sponsorships. There is definitely a cycle. Chuck talks about becoming a vendor, and sponsorships with certain companies. Chuck talks about some of the companies and technologies used and talked about in the podcasts.

21:00

Chuck talk about getting sponsorship for the React Native Radio Podcast . Also more talks about launching new podcasts for Dev Chat TV. Chuck says he will for now host them and run them for awhile till the show is up an running. Chuck talks about selling a document or course on the process for launching a podcast for a platform like Dev Chat TV.

 

26:00

John suggests a tool like Help Scout to for emails account for team members. Chuck mentions possibly doing a help desk of some sort. Chuck talks about using Missive app. Chuck talks about wanted to move everything to PipeDrive.

35:00

In other news, Josh says he is debt free, paid off his mortgage. The EntreProgarmmers talks about the process for paying off a mortgage. Pay off is possible. Josh talks about signing up MediShare programs. More talks on MediShare programs.

42:00

Josh talks about how he and John are working on transitioning over the company over to Josh. Josh does not think he is going to continue with the Youtube channel. Josh talks about the type of content he chooses to have for the company. Also more on possibly hiring content writers in the specialized material. EntreProgrammers talks about the incentives for the content.

52:00

Josh talks about the content produced by John and having a health topic list to keep content going. Josh talks about custom dimensions in Google Analytics. Josh talk about pulling out of Kindle unlimited. Josh talks about the down sales on the book on all mediums.

58:00

Josh talk about writing an email to the list about why they have not purchased the book. Josh mentions that he has to get good at SEO. John mentions hiring someone to help accelerate the learning curve.

1:01:00

John says he changed to YouTube Channel name to John Sonmez instead of Simple Programmer. Josh talks about setting up push notifications for the website. Josh talks about the excitement of Push Notifications.

1:05:00

Josh talk out doubling the signup rate and pitching to the email list. Chuck jokes about John being hangover and sold off his kidneys.

1:10:00

John talks about trying to keep from going into hustle mode and thinking about growing the youtube channel further. John thinks Josh can double Simple Programmer in a year.

Thought for the Week!

John - Sometimes it’s good to force yourself to make decisions.

Josh - If there is something you hate doing, chance are you can hire someone to do it.

Chuck -  Be your own client

Jan 16, 2018

0:15
We’re Live! Chuck is coming in from Las Vegas. Big news! John says he is leaving Simple Programmer. In other words, John says he is leaving the CEO role, but still doing the videos. John says he wants to take time to try other things and take a break from the programmer world.

4:30
Josh mentions the talk John and he as and the notice things changed after the book launch and the Europe trip. Josh talks about his plans as with Simple Programmer as they have continuous growth and transition.

8:00
Josh talks about maybe keep trucking along with Simple Programmer and keep doing emails and consulting. Or work on growing Simple Programmer even further into a multi-million dollar company. Josh says he is still not sure what to do yet, but he is leaning toward growing the company.

11:00
Chuck says he sees where they are coming from. Chuck asks if they have all the processes documented to run Simple Programmer. John says Simple Programmer is built on systems and basically runs on its own. Josh mentions that some of the things are not systemized as far as John and Josh’s part of the job.

16:00
Josh and John talk about the revenue that could make if they put everything on autopilot. Chuck asked if they will be happy with this change. John talks about how his goals kept growing even when he knew he should take a break or retire. John says he is now trying to simplify things and get rid of things.

19:00
John talks about allowing himself the freedom from work and has been thinking about this for a long long time. Chuck suggests a possible sabbatical instead of totally leaving the company. John says his last book was everything he wanted to say about software development and he is done with that topic.

24:00
John talks about the possible direction Josh could take Simple Programmer, and where he could contribute to that later on. Josh talks about the 6 month cooling off period before they know what they want to do for sure, and tidy of the company for the transition. Josh says John was the traffic engine and that is where he will need help.

27:00
Josh talks about the kinds of phases he will have to plan for traffic, books, courses, and marketing to continue growing the Simple Programmer without or minimal help from John.30:00
Chuck says Josh’s plan sounds similar to what he is trying to do. Chuck says he is curious to see how things go.

31:00
John talks about maybe going to Tibet or building/programming a game. John says he is firing himself from his own company. John says Josh can grow the company in the direction it needs to grow.

33:00
Josh asks about the light going out at the CES event. Chuck talks about the Samsung and LG booths at CES. Chuck talks about the power loss and the kinds of things going on at the event. Chuck says he is looking into the traffic engine details to drive traffic to his websites.

40:00
Chuck talks about his interviews and talks at the conferences. Chuck talks about his plan for building products. Chuck talks about the processes for starting a podcast and running a podcast, as he starting a React and View podcast soon. Chuck signs off. Booth babes.

43:00
John says they have Chuck’s blessing for the upcoming transition in Simple Programmer. Josh and John talk more about the reversible changes in case things are not going well. Or if things are going great, then there is no need to reverse the changes.

43:00
John talks about making an announcement video for the company. Also, changing emails and maybe creating a customer service system for Simple Programmer. John talks about the current situation in running Simple Programmer.

46:00
John talks about instead he should be the Chief Story Teller for the company. Josh says this is an absentee own role for the company. C

Thoughts of the Week

John - Change your vision and identity, and then actions with change.

Josh - It is worth paying the premium price.

Jan 10, 2018

0:15

We’re Live. Technical difficulties, what? John mentions he is sitting again because he has been running 5miles in the morning. Josh says the pine box is the solution to standing desks, and such so call health alternatives to work. 

 

2:00

Chuck mentions he was on .NetRocks podcast.  Chuck mention they talk about the Finding A Job course he created a while back. John talks about being on .NetRock podcast to gain some traffic to products, but it was not a whole lot traffic. 

 

5:00

Chuck say people keep asking him about the Ruby Rogues issues awhile back. John says Chuck should ignore it or explode it as a reenactment on YouTube. EntreProgrammers talk about death threats and Net Neutrality. 

 

8:00

Josh talks about what the what Net Neutrality would be mean in the long term or if is really mattered. Chuck says the government should stay out of it and let the kid figure it out. 

 

15:00

Josh asks how much drama are you willing to deal with to Chuck. Express yourself more. John talks about the Girl who did the fat shaming video and another on ADHD. John says to take you pant off instead of your shirt during the podcast. John talks about how to handle a situation and buying into a reality.

 

20:00

Josh talks about reading T Rex vs. VS Raptor, and make s some strong connections. Chuck talk about being ahead in the podcast recordings and having his team to more to help the podcast request for guests. 

 

24:00

Chuck talks about the current situations and goals for scheduling podcasts sponsors. Also his plans for schedule team members on Asana. John and Josh talk about missing a check or having a 6-week delay in getting the money.

 

30:00

EntreProgrammers figure out the missing money situation on air. Josh talks about their giveaway on Sublime text. Josh talks about their Drip setup and plans for the giveaway. Josh talks about IntelliJ. 

 

39:00

John talks about the death threats and funny emails he gets about refunds. John talks about a refund with a very convincing customer, and blacklisting this dude, kinda. More talk about weeding out scammers and refunds. John talks more about future videos he is producing for Simple Programmer. 

 

54:00

Josh talks about Thinkful.  Also,  the comparison of those who go to college, have a degree, and could earn million dollars more in their lifetime. More talk about product sales. 

 

1:02:00

Josh talks about turning one of Johns coaching calls into an email to gain audience and sales. John talks about bringing in sales on YouTube. Chuck is cracking jokes about twitter and youtube. 

 

Thoughts of the Week

John - Keep pushing 

Chuck - Find someone who knows this stuff to help you

Josh - Short-term goals 

 

Jan 3, 2018

0:15

We’re Live! The EntreProgrammers talk about how the mixer idea with the rest of the EntreProgrammer Sub Groups was a great idea. John talks about falling off the wagon with his diet for the last 2 weeks. John also mentions winning another cruise package in a Poker tournament on the cruise.

5:00

Josh mentions doing nothin and disengaging from work during the new years. Chuck mentions doing 2 podcasts and getting work done. Chuck mentions hiring a new business coach for direct coaching and formal guidance.

8:00

Chuck talks about his plans for weekly meetings and podcast scheduling. Chuck ask for advice on how to go about putting some on a full-time working schedule. Josh says since they already work for your just up their hours and commit to a step up level before a full time position.

15:00

Josh and John talk about their employees at Simple Programmer and how were hired into their positions. Chuck talks about how he would eventually like his team work for him. Chuck talks about going to Micro Conf this year.

20:00

The EntreProgrammers talks about doing a get together of some sort with the EntreProgrammers Sub Group.  John says it was great to get away with no internet access during the cruise.

24:00

EntreProgrammers talk about how the new tax laws will affect them. Josh thinks it might be somewhat in his favor. More complexity and confusion? Josh talks about doing a 529 or a pass through. EntreProgrammers talks about drunk Uncle Sam and welfare. Chuck talks about his wishes for taxes and problems with the government tax rules.

32:00

Josh mentions liking the new Star Wars. More geek talk on Star Wars. EntreProgrammers  talks about hiring geeky Star Wars fans. EntreProgrammers talks about Andy Weir, the writer of The Martian, and George Lucas.

44:00

Chuck ask what are the plans for Josh and John this year. Josh talk about some affiliate promotions and such. Josh talks about working with Manny.  Josh talks about breaking Manny’s website.

50:00

Chuck says for the next 6 months, he will be working out making the business grow. Josh talks more about pricing and sales templates. John and Josh talks about sales tactics and sending emails out to customers.

Thoughts for the Week

John - You have to have a plan, and force yourself to follow the plan.

Josh - Floundering…

Chuck - Keep moving forward

Dec 27, 2017

0:15
We’re Live ! Josh and Chuck speak with special guest, Ricky of the Poodle Team. Josh mentions that John is on a cruise with no internet connection. Josh and Chuck talk with Rick about the funny name of the subgroup Poodle Team.

2:00
Rick explains how the team came up with the team name. Josh talks about not having time to participate in the team mixer. Chuck and Rick talk about when they first met at the code camp conference.

5:00
Rick talks about running a software consulting company in Salt Lake City. Rick talks about his entrepreneurial background and the shifts into new ideas. Rick says he hates doing the consulting business. But he is trying to start another business along with this.

11:00
EntreProgrammers talks about how to grow a business with Rick. Josh ask who are his customers currently. Rick mentions he focus on higher education and interactive games. Rick talks about 3D mapping and the interactive projects.

15:00
Rick talks about the frustrations he encounters while building his consulting business. Josh and Chuck give advice. Josh asked if he is exploring new niches.

17:00
EntreProgrammers talk about how their sales work and signing contracts. Josh talks about working in Higher education, and how shifting to a different industry would help Rick make more money doing the same thing.

21:00
Josh talks about the dysfunctional operations at a higher education level. It is like corporate on steroids. Josh talks about the work he was doing at TrackAbout. Rick mentions moving to Healthcare and the difference in operations in that industry. Josh tells a story about doing SharePoint development.

28:00
Josh talks about Lifers. Josh asks Rick about his specialization. Rick says he is excellent at picking out what the customers need in a program and sending that to programmers. Josh asks Rick what was his most successful project or client.

36:00
Josh talks about his role and expectations versus Johns role and expectations in the business. EntreProgarmmers talk about being in control and making their own money and being an entrepreneur. Josh talks about switching out industries and not wanting to go back to a regular job. Chuck says he agrees and knows how to build a business.

43:00
The EntreProgarmmers talks about the strategies to get a job. Chuck mentions setting up interviews for CES and trying to get sponsors to fund the trip. Chuck talks about the coming conferences and how he is lining up sponsorships to fund the trips to the conferences. Chuck mentioned tactics from the book Pragmatic Thinker.
50:00
Josh and Chuck talk about the skills needed to build a business with Rick. Chuck talks about investing in camera equipment the plans for conferences. Chuck talks about travel costs and expense cutting with a service.

1:00:00
Chuck talks about his Drip account and his other needs in the new year. Chuck says he is getting emails about Elixer and React Podcasts, and particularly the View. Chuck says he has been doing all the Indiegogo for the upcoming shows. Josh says he loves WooCommerce.

1:03:00
Josh says he has been converting their views to a streaming version. Also, they finally got their audiobook is on the market. Josh is off next week.

Thoughts for the Week

Chuck - Take some time for the family

Josh - Mental Adjustments

Rick - All it takes is all you got.

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