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Entreprogrammers Podcast

Entreprogrammers is the podcast for developers that are striking out on their own! Join John Sonmez, Josh Earl and Derick Bailey and be a fly on the wall as they talk about everything that they are going through - the ups and downs, the highlights and depressing lows. Nothing is spared in this no-holds-barred look at what it really takes for 3 developers to engage in entrepreneurial activities!
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Entreprogrammers Podcast
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Now displaying: 2019
Jul 16, 2019

We´re Live. John is checking back with his 10 Pomodoro a day technique, and it's amazing how much of a difference it makes. It´s the equivalent of 4 weeks of work in 1 week, that´s something else. To put the cherry on top, between 5 Pomodoro break, he´s reading a book.

John talks about some real state he´s been making recently, that´s something that he can't stop doing and makes a lot of progress on it, it just makes a good revenue, on the other Josh asks him how are things with Bulldog Mindset, stable position but he´s been losing some subscribers. Emphasis on growing on youtube, the algorithm has changed so much which makes it really difficult to progress.

Social media has changed a lot throughout the years, one of the main reasons why is so difficult to grow, its because there´s so much content right now. There´s a lot and depends on the audience in the case of the length of videos, for example, some people prefer small curated content than a full contrast of one point.

Thoughts of the week

JOHN – “The best strategy in social media is to be prolific as possible”

Jul 2, 2019


We´re Live. Google Hangouts is finally going die and supposedly going to be replaced by Youtube Webcam, we´ll see how it goes. Other topics, Charles feel off a roof and really hurt his elbow, he has a really funny anecdote on it. He´s a little worried because he´s got a 5k really soon, his doctor will tell him.

There´s an interesting argument with the guys about how Doctors do stuff, are they really needed? They all agree that doctors (Medics) mostly work o tell you what is wrong and prescribe you medicine, but there´s an actual belief that they don’t actually fix the stuff that you wanted to be fixed. Charles says clearly that he will go to anyone who really believes that he can fix him!

Charles is getting really serious about running, Jonh has solid advice on how to push through the fatigue that accumulates off all the training. It's really a difficult job to do the only way to do it its to have the mindset for it.

John talks about the Pomodoro technique, It has been doing 10 Pomodoro a day, but the game changer here is that he´s not looking at his phone until he completes the 10 Pomodoro. The results are amazingly good.

Thoughts of the day

JOHN – “Put the phone down and do the work!”

Jun 25, 2019

We´re Live. The guys start the conversation with how Google gets so many apps on the run just to experiment with them, Wave or Google plus is just an example even Google Health, that are completely shut down right now. That just leads to knowing that sometimes google is out of their game, and this is happening much more.

Chuck tells some good news to the guys, he´s now a host for 3 more podcast shows and some more business that he´s into, life is going pretty well for Chuck and he´s looking for advice with the guys. The first thing that they tell him is that he needs to take more action up front, hold the torch he´s on the perfect time and moment for this to happen.

Thoughts of the week

Josh – “ITS TIME TO TAKE UP FRONT ACTION”

Jun 18, 2019

We´re Live. Chuck starts the conversation about some emails that he had with some producers and involves John in the process, there was some type of complaint of how John is writing his emails, looks like he´s not giving much information away, chuck wanted feedback from the guys on this.

Chuck asks some advice to Josh about a problem that he´s been having with deliverability to his subscribers there was a serious issue that he should have at least send an email to tech support (Wich he didn’t) because almost half of his subscribers were not receiving anything, had to reorganize everything and in the process lost quite a pack of subscribers.

This is a really important topic for the guys, most of the business they conduct rely a lot on this email lists, all of the content and interaction goes through here , if this not taken care of, could be a game changer for the bad on any of the entrepreneurship they are doing, these are big numbers, so there´s lots of software that helps the guys with this.

Thoughts of the week

“IT doesn’t matter if your business is small or big, deliverability to your audience must impeccable”

Jun 11, 2019

We´re Live. Mani wants some feedback on a video that changes his traffic with little details changed on it like changing the title and thumbnail, there was a huge difference in traffic and the guys are analyzing it. They´re not sure what actually happened, the various hypothesis is on but is a mystery still. They Go through all the changes you can make to a youtube video just to make sure what makes the dramatic uprise.

The main concern is the tags, which actually it only leads the search engine to find the video, the guys agree that tags have no effect whatsoever, but Mani insists that the tags must do something, if not, why keep them? Youtube algorithm has changed a lot across the years, so it is essential to get up to date with this changes, your strategy can just plummet in a day if you don’t know what´s happening.

John claims that Youtube is a neural network, they have enough data to take the decisions of which videos will be recommended in your feed and what not, the algorithm do changes every now then but the concept remains the same.

Thoughts of the week

“Youtube is a temporary business, it's not eternal so you have to learn how to move in the network”

Jun 4, 2019

We´re Live. Mani Talks to the guys about an email campaign about some new courses that he´s developing and looking for feedback on this especially from Josh who´s done this lots of times for Simple Programmer.

The main topic in this conversation is that when your doing a campaign there are two ways to do it, build the products for a brand you´re already working on and be correlated to the brand or the product itself alone, this depends on how are you running things and what are the end results you are looking for.

Mani talks about his entrepreneurship on book summaries and explain to the guys how this has become a great way to get a profit, but not only that, the knowledge and content that people are aware with this is tremendous and that´s what´s makes the difference between selling the book itself and the summary.

Josh gives an example of a brand transition, this happened with Simple Programmer. John Message didn’t get through completely people got really confused with it at some point. Charles recommends that they should circle back to their basic idea and build it from there because there´s already an audience, they will lose some people but actually gain newcomers.

Thoughts of the week

Mani: “If don’t focus your push on the brand, that´s a recipe for disaster”

May 28, 2019

We´re live. Mani talks with John about how he´s preparing to come back to his cycle of work, always a difficult thing to do especially when you have a long vacation. Mani is thinking about some launch that he wants to do, and his rambling on ideas. John Advice him to focus on the main plan, getting back to the cycle is crucial and focus is what he needs.

The next item in hand for mani was to set the price point, critical issue because it is based on a lot of factors and can be the decisive point between getting amazing success and just blowing it all away. The most important factor in this is the value of the product.

This can get really deep and dense especially when the product is expensive, setting the price point is based on the trust that the client has in it, there can be a lot of people that can pay high prices but not all of them are willing to do it because of that fact, there is no trust that the product will work for the client.

Thoughts of the Week

MANI – “ The Price Point is a crucial decision, if you don’t know what to put, you´re stuck, You´re f*cked”

May 21, 2019

We´re Live. Mani is back from his vacation, he reiterates how cheap it is to travel to Thailand and Bali. Although he had an amazing time and lots of fun, he was looking to work every day at least 4 hours but it becomes really difficult because he couldn’t find a proper place to work. He explains how difficult is to work and especially focus when the only space you have to work is a crappy desk, tried going to coffee shops but didn’t work either. Changing Hotels did the trick found some accommodations that a proper desk in the room and he could do at least 6 hours of work a day and still have lots of fun.

Mani explains how important it is to really take a look at the expense and cost of time when you do something. Talks about a theory that says, if people would pay for the use of social media, how much will they pay? HE clearly says that people are already paying for social because the goal of social media is to catch your attention, they don’t sell content, they are consuming your time and attention which is the most expensive pay you could ever do.

Thoughts of the week

MANI- “Everything has a cost, especially when the toll is time”

May 14, 2019

We´re Live. Chuck tells how ti went with the podcast booth. I manage to get a lot a business and a lot of sponsors, lots of contacts were made, which was the main goal for the booth, so incredibly great for Charles. The best thing about booth is that is movable, Charles is looking to get to the booth on many conferences as possible.

Josh Gives some ideas and programs that Charles can have shows with. Python is on right now, its really really popular between programmers and is the actual niche, Charles agrees, he´s a bit surprised but its something that has been growing rapidly.

John Charles about his running schedule. Charles tells him that he´s doing really good, that the main problem that he had was that, not that it hurt (Wich it didn’t ), it was that he felt completely bored doing it, its completely mind game to pass this barrier, cause the distances get longer.

Thoughts of the week

CHARLES – “All it matters is that you have the mental fortitude to keep going, whether you like it or not”

May 7, 2019

We´re Live. No Mani today, he´s on vacation in Thailand and Charles we are not sure where he is. So this is a Simple Programmer guys show. Guys talk about possible negotiations for the future of SP and a lot of people that are turning down because they don’t have a clue what they want or how to do anything even.

There´s a pretty nice option in the table that can bring a lot of profit, but the guys need to talk to the person, there are funnels that work and are completely functional and proven to bring great profit, so they just need to get in sync.

Python is making a lot of money these days, you can make six figures being a python freelancer, the guys are aiming this way.

Guys talk about ads that were added to Facebook, and how they were not being really efficient.

Thoughts of the week

John – “Python Freelancers are making six figures, that´s amazing”

Apr 30, 2019

We´re Live. Mani starts telling the guys that he´s going on a trip to Thailand and wants to spend as many time as possible there. Charles wants to take this trip, also would like to travel the world, as an experience that´s definitely going to take a lot of time.

Josh Asks the guys for some creative ideas to track facebook campaigns, he finds very limited the data that Facebook provides in order to check everything is in running smoothly or in the other case, find out where he went wrong and fix the problem.

The guys recommend various ways to this, and they all agreed on one thing, they do not trust facebook in this cases, Josh has shown that in a lot of opportunities Facebook has taken credit for the sale on many occasions, this can create flaws and it makes it really difficult to track.

Thoughts of the week

“It is always best to take sales tracking in your own hand, you can't trust any software on this”

Apr 23, 2019

We´re Live. Guys start joking about John possibly having Mono, and Mani tells him that he´s pretty sure that he doesn’t have mono because mono is one most horrible experiences he´s had in his life. Apparently, he´s just tired.

Mani is experimenting to find new stuff for his business to grow. He tells its really difficult to sell to other people audiences, but I can be seen as leverage when working as a team, this is happening with Josh and john.

There are new promos that mani is trying but he´s not getting great results, compares numbers with Charles and gives some advice to boost the numbers. They talk about some software that is actually not helping get the goal. Sometimes experimenting with new stuff its not the best way to get to the finish line. Just need to make sure that the mistake it´s not a 200.000 $ one.

Guys make the statement that show notes on podcast are not the best tool to promo a sale, but nevertheless, it should be done correctly in order to get more people to buy, it doesn’t matter if its 2 or 3 sales, they always sum up.

Thoughts of the week

Mani- “Selling to other people audiences it’s the most hard thing to do, but there´s always leverage”

Apr 16, 2019

We´re Live, Guys start talking about that they´re finally taking down hangouts but going to keep youtube streaming. Charles is still traveling having meetings with the sponsors for the podcast shows. Also giving an anecdote about a podcast booth that he is mounting.

John gives advice to Charles on who to work with, that he needs to start with small groups and little enterprises and go way up, that way is safe and a make a profit without going crazy. Besides, what you´re looking for is that they know you and eventually pay you to be at the conferences.

Charles Talks about adding video to his format, but not entirely sure because his strong suit is audio.

Josh Talks about paying taxes, an issue he has about a huge debt that he was due to a change of state, its basically a mess that he needs to sort out because this can catch him down and make a real problem of it.

Thoughts of the week:

JOHN –“THERE IS NO TAX LAW, THERE IS JUST TAX IMPLEMENTATION”

Apr 9, 2019

We´re Live. Charles starts sharing some good news that he´s got on the podcaster world, being super successful a looking for improvement. Lots of podcasters and sponsors want to work with Charles. Talks about some podcast show that have gone silent and had a great audience at one time wanting them to bring them back up. John Agrees with Charles, he´s going in the right direction.

John Recommends that is a great idea to help other podcasters grow, and is a good business model with a great profit. Charles makes clear that he doesn’t want to control other podcasters or just tell them what to do, but instead put them in the right position for them go on forward themselves.

The second edition of soft skills is a go, John explains that process wen really well based on how good the first one did. Also talks about the bulldog mindset membership that had some issues with the credit of some people. Nonetheless, exponential growth is predicted for this campaign.


Thoughts of the week

CHARLES - “I DON’T WANT TO BOX PEOPLE IN A CORNER, I HATE BUSINESSES THAT DO THAT”

Apr 2, 2019

We´re Live. Josh Talks about how a negotiation went and getting some feedback from Mani. It went really well for Josh on this negotiation and the client ends up with a big profit too so everyone´s a winner.

Mani gives advice to Josh about traffic and the debate starts on when you need organic traffic or not. Josh states that I totally depend on who responded to the traffic, this can make a huge difference in the sale. Tells an anecdote of a sale with 500 subscribers that gave 0 sales.

Little details can make a sale go great to go incredibly bad, Mani and Josh share stories of various sales that went ridiculously high and some that went horrible and getting to the realization that small detail could make everything change with the knowledge that they already have.

Thoughts of the week

MANI – “TRAFFIC THAT FINDS YOU IS WAY MORE RESPONSIVE THAT TRAFFIC THAT YOU HAVE TO GO FIND”

Mar 26, 2019

We´re live. John talks about a new server they´re testing which is better and self-maintained. Its been a whole adventure coming back to Linux based server. Lots of stuff to relearn and mistakes made during the process. Sweet come back to programming for John.

Mani talks about the social media marketing world, he´s evaluating if it's going to go or not pros and cons etc. The Best pro is the amount of the great connections that he makes during these conferences, the content of the conference is not that important at all, the connections make it worth it.

The group talks about wich conferences are they going to go this year. They all agreed that is a necessary evil, to thrive on any business you need to make contacts and conferences are the best places to find them.

There are a few conferences that have a value as the conference itself not only for the money (If you´re speaking on it) but the actual content, but this not a common occurrence for the guys. Most of the people go to the cconference to get a higher audience but they´re not getting the point of it.

Thoughts of the week

MANI – “CONNECTIONS WITH PEOPLE ARE EXTREMELY VALUABLE”
JOSH- “I THINK IM GOING TO BUY… IS THE EXACT REACTION YOU WANT FROM A COSTUMER”
JOHN-”I DON’T SUBMIT TO ABSTRACTS… PEOPLE HAVE TO INVITE ME TO SPEAK IN”

Mar 19, 2019

We´re Live. Starting off John and Mani talk about the evolution of entreprogrammers podcast through time, lots have changed and even talk about doing a more private versión. Somebody´s has some skeletons in their closets.

Charles Talks about a podcast event that he went, and some great ideas that were shown there. Goes into detail of some of them and one his shows to get feedback from the guys. Lots of good stuff regarding podcasters and people that want to enter this world.

Mani Talks about the grid and how is the perfect thing to monitor all your marketing processes and make sure everything falls in the right place to make the sales and make whatever you´re doing profitable.

Charles and Mani debate about the best ways to produce content for podcast shows and how to expose it. Not just random conversation but it has to have meaning and directed to something specific. Blog posts it’s a great way to publish your content.

Thoughts of the week

MANI – “ A LOT OF TIME WE PRODUCE CONTENT WITHOUT LOOKING AT THE BIGGER PICTURE”

Mar 12, 2019

We´re Live, Late start for the guys and John start´s off telling that he needs to stop selling his shirts because its taking people from youtube and not making any money, on the other hand, Charles talks about his running schedule.

John Talks about the launch of the Bulldog Mindset Membership and the person that he hired to this, which actually was a deal that he couldn’t refuse and turn to be great, and a whole lot of plans that he has for Bulldog Mindset.

Josh and John get into a long discussion on when to know and how to handle small response offers, it is completely worth it and it keeps appearing a lot, especially sponsors who just want to make money a do not completely understand the whole process. Definitely, lots of time lost when you deal with stuff like this.

Thoughts of the week
JOHN –“SMALL RESPONSE BUSINESS IS NOT WORTH IT”

Mar 5, 2019

We´re Live, Charles starts off saying that he is in California too for a conference and tells John that he pissed off about what John said last week about him being bored. Tells him that John is completely right and because of this, he has become more productive than before. Also tells Mani that he was right too, really good advice for Charles last week has paid off.

John Talks about that he´s been doing a lot of videos based on current stuff that is happening right now, and that youtube is working that way now, kinda like a “Trending Topic” situation. Mani adds to the conversation that this could problematic due to the types of subscribers you will get doing this, it can easily get off track of the original content of the channel. Its something to keep an eye on.

Mani gets to a point that says your business model cannot be based on a social network, at any given moment that social network can totally change or even completely fail, just like Myspace. This is happening to a lot of YouTubers because youtube keeps changing every day.

On this note to get the audience you want, you have to think like the costumer, how would you like to be treated and even get that feeling of belonging to something that can be more fulfilling than any product out there.

Josh adds to this that positioning and time are crucial in this game, gives an example of a business that is not refined right now but its working because the product is hot.

Thoughts of the week

MANI- “AS A COSTUMER THE JOURNEY MUST NEVER END, IT SHOULD BE A CONSTANT”
JOSH- “IN ORDER TO GROW, YOU HAVE TO BE IN THE RIGHT PLACE AND THE RIGHT TIME”

Feb 26, 2019

We´re live. Charles starts talking to Mani about a podcast he has with him and wishes some guest would jump in. Asks Josh and John for advise on an ebook launch that he´s planning to do, regarding editors, proofreading and that kind of stuff.

Charles is looking to use the sales of the book as a lead magnet, John tells him that he needs to be clear on what the goal of the lead magnet is, makes a huge difference on how to use this lead, it has lots of marketing variations that can be used not just to make money.

Mani makes it clear that the main money machine when you do this type of actions is the email listing. The most important thing in all these marketing techniques (which are a lot), is the proper building of it, people want to market everything right away without the proper build for it. The main reason why so many entrepreneurs fail.

John gives a bit of solid advice to Charles on how he needs to focus on what he is good at and what he can scale up, to stop trying to look for an adventure that probably won't make him any money and worst of all could destroy everything that he has build up for years.

He needs to get to the point where scale up sufficiently enough for him to leave the main work to someone else and get that free time to create.

THOUGHTS OF THE WEEK

MANI –“ONE OF THE BIGGEST CHALLENGES OF AN ENTREPRENEUR IS BUILDING RATHER THAN MARKETING”
JOSH –“ IF A PRODUCT IS REALLY GOOD IT WILL PROBABLY SEEL ITSELF”
JOHN-“IT MAKES SENSE BUT IS BULLSHIT. JUST FOCUS AND SCALE-UP”

Feb 19, 2019

We´re Live. The group starts talking about affiliate sales, and how mani is helping Charles with this. Charles Has a great start on it, had a 10% click which is really good. Mani adds some cool ideas that can boost everything.
John gives a little explanation of how affiliate sales work and how many types of you can use, and the functionality of each one. Mani explains too that some of it can be confused with integrated marketing.

Charles Talks about his past experiences in sales, saying there was always money on the table that wasn’t gained or used, that he has been learning all this time that he still has a lot to learn.

Josh talks about how he is sick and has a virus and tells a funny anecdote about a new dryer that he bought. Also, tells the guys about some click funnels through Facebook that is not working very well.

Thought of the week

“You have to be really selective of the product that you want to sale, and be clear of the sheer amount of work that will be needed to take the gains”

Feb 12, 2019

We´re live. Josh starts joking how cold it is! Mani asks the guys how the sale went, Josh explains that is has been difficult. Using ads for interviews needs a time-sensitive aiming, it needs to be exact.

Josh Talks about the transition that Simple Programmer has gone through, it has evolved very well it's looking pretty optimistic for the next years.

The group talks about organic growth in the business. Al tough is a thing of the past that actually is something that makes no money at all, all business must start with organic growth because it’s the best way to know your audience and gather all the info needed to take the next step.

Charles and Mani Talk about a campaign that Charles is planning for the podcast answering some questions that were sent on a “Rant” on how to convert these rants and show them all the good stuff that people can get not only on the podcast but courses, sales etc.

John and Mani Talk about Social skills, and how John is looking at an investment he made with a guy that just a got arrested for Grand Theft and Arsony, finding out ways to solve this issue looking not lose all the money invested.

Thoughts of the week

JOHN – “YOU GOTTA PAY TO PLAY”
JOSH – “MORE MONEY, MORE PROBLEMS”
CHARLES -- "MANI YOU CAPITALIST, ALL YOU CARE ABOUT IS THE MONEY"

Feb 5, 2019

We´re Live, Google hangouts is going away and the guys are talking about what is the next solution for the reunions going to be, apparently lots of apps are getting erased due to the massive competition. Youtube Hangouts maybe?

John and Josh talk about an attribution problem they had with simple programmer, they started a sale on 199$ and then suddenly one person buys it really quickly but it's not appearing on the de data. The guys say that there´s a high probability that Facebook took the credit for the sale (WTF).

John explains to mani how a profitable funnel work when you invest money and makes more money than you spend on, but it has to work repeatedly, a money-making machine that works once is not a money-making machine.

The group talks about how ads can be very expensive and if you´re not careful it can be a lot of wasted money, especially when you hire an agency that runs these ads, various examples are given , one of them is a person that spends thousands of dollars on google ads and 80% is wasted. That is not the way to make money.

In all business, the best way to go with this is to learn yourself and go with it and you can make sure that everything is running smoothly, but there´s a point that you are going to need to hire someone for the financial end of things because you are running the business. Knowledge of all this can be the difference between being the one that fires the person or agency your hire or that person just leaves because on anyways no one is making any money.

 

THOUGHTS OF THE WEEK


JOHN –“ALL I CARE ABOUT IS MAKING MONEY”


MANI- ”THIS IS LIKE PROGRAMMING YOU DON’T PUT SOMEONE ELSE TO WRITE THE CODE FOR YOU”

Jan 29, 2019

We´re live. It all starts joking around on the Response that John had on his channel about the Gillette “Toxic Masculinity” Ad. Everyone thinks is the dumbest thing there is, it's completely misguided to masculinity, Charles says “It should be called DON´T BE AN A**HOLE You know? Or toxic Humanity” Masculinity and A*sshole behavior are completely different things.

Josh and Mani talk about how marketing almost never changes, what really changes over the years is the products or the quality of the products per se. Its all like a gold rush, it comes and goes like a wave and everybody needs to take the wave in order to stay in the market.

The conversation goes to how difficult it gets throughout the years to become an entrepreneur because communications have grown at an exaggerated rate that costumers are overflown with information and are basically saturated and the main thing to do is to focus that info for the customer.

On this same note John points out, yeah funnels work, but it doesn’t mean that all the people that are coming in are the same people that are going to buy, that this the real issue that needs to be handled and the only way to make it work is testing it. The need to be convinced for consumption, that is the key message. Communication that respects the medium.

Thoughts of the day

JOSH – “THE FUNDAMENTALS OF REALLY GOOD MARKETING DON´T CHANGE”
MANI – “IM GLAD THE TIME FOR SELLING TRASH IS OVER”
JOHN – “IT HAS NEVER BEEN EASY TO BECOME AN ENTREPRENEUR”

 

Jan 22, 2019

We´re Live, starting the show as a duo Josh and Mani talk about how John is running for “his life” on a marathon in Orlando, then start a discussion on how the Dan Lok Special went and how the promotions came through. Numbers were good.

John Jumps into the conversation and talks about how Dan Ran something called Cold Traffic from his site and explains the main differences between normal traffic and it Works. Also that he was part of the Webinar that Dan promoted.

Mani and John talk about how amazing it is to have a great audience and makes a complete difference when you´re growing a business, they´ll always respond and not only that they´ll respond amazingly good.
John talks about how collaborations are now one of the best ways to market your business, if not the best. He compares it how 5 years they were doing everything on their own, and it worked, but that is something you cannot do nowadays if you do not collaborate you are doomed to fail.

THOUGHTS OF THE DAY


MANI: TRAFFIC IS ONE OF THE CHEAPEST WAYS TO GROW A BUSINESS

JOHN: ONCE YOU GET A GREAT AUDIENCE THE NUMBERS WILL GO UP

JOSH: CONVERSION RATES CAN BE MISLEADING TOO

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